Digital Marketing
Learn how to promote your website or business using digital marketing and advertising channels to reach target audiences online.
What to Do When Amazon Sales Cannibalize Your Ecommerce Sales
Here are two ways to reduce the impact of your success on Amazon to your website sales.
Bing Rolls Out Text-to-Speech for Search Results
Bing introduced a number of new search features this week including text-to-speech, expanded intelligent answers, and enhanced visual search.
Google: Don’t Blindly Stuff Text into Ecommerce Category Pages
Google’s John Mueller cautions ecommerce site owners about adding unnecessary text to category pages.
101 Tips & Tricks That Will Boost Your Conversion Rates
Here are 101 things you can do to improve your conversion rate and establish a solid reputation for your brand.
Google Updates Travel Searches to Help Users Find Budget-Friendly Options
Google is rolling out new travel search features to help users find better prices on flights and hotels.
![80% of Consumers Love Chatbots? Here’s What the Data Says [STUDY]](https://cdn.searchenginejournal.com/wp-content/uploads/2019/02/shutterstock_1140415796-760x400.webp)
80% of Consumers Love Chatbots? Here’s What the Data Says [STUDY]
According to a new study, 80% of consumers are having positive chatbot experiences.
Google: Mobile Speed Should Be an Ongoing Priority
Google encourages businesses not to think of mobile speed as a one-and-done fix. It should be an ongoing priority.
All the Free PR Secrets You Need to Know to Scale Your Business
Learn how to get free publicity with laser-sharp pitching and optimized press releases.
7 Steps to Create Your Local Branding Strategy to Get More Traffic
Here is a seven-step method for getting more traffic for your local clients or your own marketing agency.
Google Explains How it Weeds Out Disinformation in Search Results
Google published a 30-page white paper with details about how the company fights disinformation in Search, News, and YouTube.
6 Things Marketers Should Know About Facebook’s App Integrations
Here’s what every marketer should know about the coming integration of Facebook Messenger, Instagram, and WhatsApp.
4 Proven Ways to 5x Your Conversion Rate
Use these four ideas if you want to improve your website’s conversion rate significantly.
Top 10 Ranking About Us Pages
These About Us pages have earned top rankings on Google. Here’s what you can learn from them.
DuckDuckGo Warns that Google Does Not Respect ‘Do Not Track’ Browser Setting
DuckDuckGo cautions internet users that companies like Google and Facebook don’t respect the “Do Not Track” setting on web browsers.
Google Chrome to Warn Users About Impostor Sites With Lookalike URLs
Google will be implementing a new warning in its Chrome browser alerting users when they’re visiting a possible impostor website.
81% of People Think Less of a Business if its Website is Outdated
New research on customer satisfaction with web user experiences makes a strong case for keeping your website up to date.
Nearly 70% of Consumers Say Page Speed Impacts Their Purchasing Decisions
A report on page speed revealed nearly 70% of consumers say a website’s loading time affects their willingness to buy.
4 Digital Marketing Strategies Every Law Firm Should Be Using
Here are four important digital marketing strategies that can help your legal website climb the SERPs and get new clients.
New Study Reveals What People Are Buying Through Voice Assistants
A study of US consumers reveals how they’re using voice assistants, and what types of products they’re buying.
Google Assistant Will be on One Billion Devices by the End of the Month
Google expects its Assistant to be on one billion devices by the end of this month.
4 Ideas to Combine Email Marketing & SEO for Stellar Results
Here are four ways to combine email marketing and SEO to help you reach your digital marketing goals
5 Ways Email Marketing Can Help Your SEO Efforts
Here are five ways that email marketing and SEO can help boost your rankings and search visibility.
11 Best Practices to Boost Landing Page Conversions with Video
Here’s why landing page videos are important and 11 landing page video best practices for higher engagement and more conversions.
3 Strategies to Take Your Personalization Program to the Next Level
These three strategies will help you revamp your personalization program.
4 Common Goals of PPC Landing Pages for B2B Lead Gen Campaigns
This post reviews four common goals of PPC landing pages for B2B lead generation campaigns.
5 Ways to Optimize PPC Advertising to Improve the Customer Experience
Focus on these five key areas to develop a relevant, sustainable, and scalable advertising strategy that prioritizes customer experience.
SEO Strategies for Knowledge Base Self-Serve Customer Success
Learn the value of using SEO for knowledge base support content and how to optimize this sort of content.
Using 6 Principles of Persuasion to Increase Conversions
Here are six quick ways to grab the attention of your visitors and influence their purchase and conversion decisions.
5 Ways You Can Drive More Organic (Yes, FREE!) Traffic with Chatbots
Here are five ways to send more organic traffic with Facebook Messenger bots.
![Chatting About Chatbots with Virginia Nussey [PODCAST]](https://cdn.searchenginejournal.com/wp-content/uploads/2018/11/Search-Engine-Nerds-Ep147-Banner-760x400.webp)
Chatting About Chatbots with Virginia Nussey [PODCAST]
Chatbots can be extremely effective. Discover how you can make the most out of chatbots on Facebook Messenger.