Making the switch from Universal isn’t easy, but you can make it easier for clients. Navigate through the transition with advice from three GA4 professionals.
Adam is a Partner & Co-Founder at NordicClick Interactive in Minneapolis. He’s an 20 year veteran of the online marketing world who cut his teeth for a global e-commerce provider in the late 90’s before moving to the agency world in 2007.
Adam has spoken at several industry conferences and events including SES, SMX, Pubcon, OMS, eMetrics, & MN Search. He is also a past instructor at the Online Marketing Institute and the University of San Francisco.
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