When Google acquired DoubleClick, the company has brought with it its affiliate ad network program called Performics. But Google never did something to push Performics as one of its advertising program, until now. Google has renamed Performics as the Google Affiliate Network, and Amazon with its popular Affiliate Marketing Network called Amazon Associates have something to worry about.
The Google Affiliate Network works like your ordinary affiliate ad network, whereby publishers get paid for every successful sale transactions that their site brings to advertisers. The program works separately from Google Adsense but as Eric Schonfeld noted, it will just be a matter of time before Google integrates the two online ad program. But that is if the Google Affiliate Network succeeds in getting some good ground.
To get into the program, you need to sign-up and create a new account. Bear in mind that like all affiliate network your site needs to pass some criteria which relates to your site traffic. Specifically for the Google Affiliate Network:
- Manage a site that attracts a desirable audience.
- Can test advertising offers and nurture the most productive relationships.
- Are an expert in driving and converting visitor traffic.
- Adhere strictly to Google Affiliate Network quality standards and advertiser policies.
If you are an online merchant, I guess Google doesn’t have too much prerequisite except of course the ability to pay for those ad campaigns.
Comments
7 responses so far ↓
Chris Kramer on Jul 1, 2008 at 4:01 pm
You say that Amazon now has “something to worry about”. What would Amazon possibly worry about with this announcement? Amazon runs their own private network on their own platform while Google will be running the Performics platform for their clients - they don’t compete in the same space.
Evan on Jul 3, 2008 at 10:21 am
I doubt Google Affiliate Network will be any competition to CJ unless they convert all the Adsense publishers to affiliate marketers, which I have been trying to do for years! lol
Brasso on Jul 16, 2008 at 6:11 am
Hey,
I wish there was more information about this available. Please let me know if you find anything.
I did find http://www.googleaffiliatenetworkforum.com but it’s too new to have any useful information
Chris Kramer on Jul 16, 2008 at 7:28 am
just go to www.Performics.com - Google hasn’t changed much yet as it still runs on the Performics platform.
Money Blogger on Sep 7, 2008 at 5:39 pm
Good news to all google adsense publishers, it means an additional source of income for every raw traffic form blogs. I can’t wait to try it.
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Community Cross Search on Sep 9, 2008 at 3:04 pm
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Evan on Sep 9, 2008 at 6:08 pm
Obnoxious link builders! Doh!
I hope Google is working hard to improve the performance of the network. That would be cool!
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