Google KO’s IO Conference T-Shirt : Google’s Binary Blunder

May 29th, 2008 by Loren Baker, Editor | 3 Comments

Google held its Google I/O developer conference yesterday, where it announced its Open App Engine to eager developers. As a take home, Google distributed Google IO t-shirts to those who attended the conference.

The witty t-shirt was supposed to spell out Google IO in binary, but there seems to be a misprint on the shirt, spelling out Google KO.

Randy at ZDSystems was the first to figure this blunder out and blog about it :

Here is my translation of the shirt to binary:

01000111
01001111
01001111
01000111
01001100
01000101
01001011
01001111

Here is what that is translated:

GOOGLEKO

Pretty funny blunder on behalf of some Google intern who has to study up on binary. RDRR.

Comments

3 responses so far ↓

David on May 29, 2008 at 9:57 am

Hmmm, I wonder what they where trying to spell. With 8 bits they should have just filled it with zeros.
jim on May 30, 2008 at 7:58 am

Maybe a blunder, or perhaps bloggers have fallen for a nice marketing stunt. We all know how people love to point out a mistake, nice bit of publicity ;)!
Chris on May 31, 2008 at 2:21 pm

I think they were trying to say that Google Knocks Out (the competition)…