SEO

Google KO’s IO Conference T-Shirt : Google’s Binary Blunder

Google held its Google I/O developer conference yesterday, where it announced its Open App Engine to eager developers. As a take home, Google distributed Google IO t-shirts to those who attended the conference.

dscf7460 150x150 Google KOs IO Conference T Shirt : Googles Binary Blunder

The witty t-shirt was supposed to spell out Google IO in binary, but there seems to be a misprint on the shirt, spelling out Google KO.

Randy at ZDSystems was the first to figure this blunder out and blog about it :

Here is my translation of the shirt to binary:

01000111
01001111
01001111
01000111
01001100
01000101
01001011
01001111

Here is what that is translated:

GOOGLEKO


Pretty funny blunder on behalf of some Google intern who has to study up on binary. RDRR.

Screen Shot 2014 04 15 at 7.21.12 AM Google KOs IO Conference T Shirt : Googles Binary Blunder
Loren Baker is the Founder of SEJ, an Advisor at Alpha Brand Media and runs Foundation Digital, a digital marketing strategy & development agency.
Screen Shot 2014 04 15 at 7.21.12 AM Google KOs IO Conference T Shirt : Googles Binary Blunder

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3 thoughts on “Google KO’s IO Conference T-Shirt : Google’s Binary Blunder

  1. Maybe a blunder, or perhaps bloggers have fallen for a nice marketing stunt. We all know how people love to point out a mistake, nice bit of publicity ;)!