SMX Advanced kicks off in just two days! The conference is officially sold-out, but at Search Engine Journal Eric Lander and myself are bringing you in-depth coverage of the most important trends, topics, speakers and of course, priceless moments. As Eric previously mentioned, Search Engine Journal isn’t live blogging because there are other far more …

Scratching deeper into my little foxhole of the search engine marketing pie, I’ve noticed a trend among true experts – if you want to be over-the-top successful, keep your mouth shut! This trend is not without exception, so for what is sure to be statistically insignificant, please take a moment to participate in the SEO …

Cannibalized page rank – one of the least recognized mistakes in online marketing. If I lost you at page rank visit these sites for a proper definition. In a nutshell, page rank (PR) is the method used by Google to rank web pages. This method “democratically” weighs links to your site’s pages from other pages …

Personalized Search in 60 seconds: Personalized search is supposed to improve the user experience and decrease spam. Google is the only major engine to really deliver personalized search results. Personalized search results are NOT new. They’ve been in development for years. Ask and Yahoo are harvesting information for the future. Yahoo does some personalization on …