How to Engage and Persuade People Through Storytelling

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How to Engage and Persuade People Through Storytelling

Did you know that stories make up 65% of all conversations in our daily lives? Storytelling is so powerful that it’s been around for over 40,000 years.

So how can you use the art of storytelling to engage and persuade your website visitors? To teach you how you can leverage it, I’ve created an infographic that breaks down how you can use storytelling effectively.

Engaging and Persuading People Through Storytelling | SEJ

Click here to view an enlarged version of this infographic.


If you aren’t using storytelling in your business, you should reconsider it. I myself use it to bond with you, and it works better than anything else I’ve ever tried.

Just look at the Quick Sprout About page. I share my life story with you, and it’s helped us bond. If you don’t believe me, just scroll to the bottom of that page, and you’ll see thousands of comments.

So, when are you going to start using storytelling?


This post originally appeared on Quick Sprout, and is re-published with permission.


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Neil Patel

Neil Patel is the co-founder of KISSmetrics, an analytics provider that helps companies make better business decisions. Neil also blogs ... [Read full bio]

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