Content Creation
Learn how to identify topics that will interest your target audience and how to create content that will help you achieve your business objectives.
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7 Ad Copy Tests To Boost PPC Performance [With Examples]
Is your PPC copy getting tired? Check out these 7 ad copy tests and learn what’s actually working right now.
What’s A Good Cost Per Acquisition (CPA)? Ask The PPC
It’s not always straightforward to set KPIs for your paid ad campaigns. Here’s what you can do, according to Navah Hopkins in this month’s column.
The 10 Best AI Writers & Content Generators Compared
Looking to scale content production? Discover the top 10 AI content generators and see whether audiences can tell the difference between human and machine writing.
![10 Creative Infographics & Why They Work [With Examples]](https://www.searchenginejournal.com/wp-content/uploads/2022/04/image-for-guest-article-SEJ_1600x840_-1-384x202.png)
10 Creative Infographics & Why They Work [With Examples]
Infographics transform complex topics into engaging imagery. Check out 10 benefits, with examples, of leveraging this medium in your marketing.
Can AI Perform SEO? Experimenting With OpenAI’s GPT-3
If you’ve ever wondered if AI can do SEO and perform as well as human experts, you’ll want to check out this experiment.