How to Plan an Affiliate Marketing Strategy for Content Creators
You’re creating great content, and starting an affiliate program can help boost sales and generate leads for your business. Here’s how.
About
Raj is the CMO of Refersion, a leading eCommerce performance marketing platform based in New York. Refersion’s solutions for ambassador, influencer and affiliate marketing help brands accelerate growth by enabling advocacy and maximizing customer lifetime value. Prior to joining Refersion, Raj was VP of Marketing at Yotpo, and previously at Yext in multiple executive leadership roles through its IPO in 2017. Raj also spent nine years at Godaddy in leadership roles launching innovative product lines with over nine patents issued and leading to a buyout, inclusive of an eventual IPO.
Raj received his Bachelors of Science degree in International Management and his MBA from the W.P. Carey School of Business at Arizona State University. In his free time, Raj is an avid angel investor and advisor to startups. In his free time, Raj is an avid speaker on all things tech, marketing, retail, eCommerce, and entrepreneurship.
Articles
9 Steps to Influencer Marketing Success with Technology
Influencers are used more by businesses in their marketing efforts. Learn how to launch and scale your program with influencer marketing technology.
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5 Types of Social Proof to Use on Your Website Now
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The Hidden Opportunity for Ecommerce Websites in Google Images
Properly executed, these six image search tactics can give your ecommerce website a boost in traffic and sales.
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5 Ways User-Generated Content Can Boost Your SEO
Discover some of the ways how user-generated content (UGC) can benefit SEO.
62 Top Brand Commerce Experts You Must Follow
The top influencers in brand commerce, segmented by industry influencers, reporters, analysts, and heavy hitters at traditional and challenger brands.