Ben Jacobson

VIP Contributor

Ben Jacobson

About
I am awesome at
Favorite Tools

About

Ben Jacobson serves as the co-director at Action Packed Media, a creative digital media marketing boutique and the operations director at Managed for Mimi, a subscription-based managed ghostwriting service for brand blogs and email newsletters.

I am awesome at

Social Media, Content Marketing, Blogging, Email Marketing

Favorite Tools

SEMRush, Ahrefs, Yoast, Google Analytics, Contently, HARO, Medium, SumoMe, Bit.ly, Buffer, BuzzSumo, TweetDeck, Google docs, Trello, Evernote

Twitter

6 Great Examples of Brands Using Twitter Effectively

Pull some inspiration from these six brands that are nailing Twitter marketing.

Ben Jacobson
10/18/2018
9.6K Reads
800 shares

Content Marketing

Content Syndication Basics: Who, What, Where, When, Why & How

Let’s look at the basics of content syndication, what it is and isn’t good for, and some tips for getting started.

Ben Jacobson
10/4/2018
15K Reads
565 shares

Facebook

Top 5 Advantages of Facebook Marketing for Your Business

Here are five ways Facebook still gives you a marketing advantage at every stage of the sales funnel.

Ben Jacobson
9/3/2018
17K Reads
1.7K shares

Social Media·Tools

18 Essential Social Media Marketing Apps for Your Smartphone

These 18 social media marketing apps make it super easy to create and publish updates from anywhere, anytime.

Ben Jacobson
8/3/2018
19K Reads
1.1K shares

Careers & Education·Content Marketing

17 Top Content Marketing Experts You Should Be Following

Here are 17 thought leaders worthy of your attention, so you can keep your content marketing strategy fresh and effective.

Ben Jacobson
7/13/2018
8.2K Reads
1.5K shares

Content Marketing

Create Great Content from the Start by Following These 3 Steps

Here’s a complete checklist of content planning tasks that every content marketer needs to do on a regular basis

Ben Jacobson
1/22/2018
2.6K Reads
910 shares

Paid Search

8 PPC Mistakes to Avoid If You Want Quality Leads

If PPC isn’t working for you, check to make sure you aren’t making these critical mistakes.

Ben Jacobson
11/8/2017
2.6K Reads
803 shares

Twitter

6 Ways You Can Use Twitter in Your Customer Feedback Loop

Let’s take a look at some especially potent and efficient ways to find and use customer feedback published 140 characters at a time.

Ben Jacobson
10/11/2017
1.3K Reads
642 shares

SEO

The Complete Guide to Speeding Up Your Content

If your site is running at average speeds, then it’s actually costing you business opportunities and potential revenue. And in the mobile age, more than...

Ben Jacobson
11/3/2016
4.0K Reads
1.3K shares

Social Media

How to Create a B2B Social Media Strategy

B2B social chatter wields disproportionate power, especially on the more B2B-friendly platforms like LinkedIn and Twitter. What’s important is not to pick just the strategy...

Ben Jacobson
9/1/2016
3.2K Reads
1.4K shares

Content Marketing

5 Highly Effective B2B Online #Marketing Tips

Here are some of the guiding principles that drive the most impact for B2B online marketing, along with some tools of the trade that make...

Ben Jacobson
6/29/2016
3.1K Reads
1.4K shares

Facebook

6 Benefits of Facebook Instant Articles

The Facebook Instant Articles platform definitely shows promise. Time will tell how publishers are affected by this rollout, and there are plenty of reasons to...