Will Google Be Your Next Phone Carrier?

SMS Text

Google tries to be a lot of different things to a lot of different people, and if history is any indication, they won’t simply stop when they’ve reached the borders of their current service descriptions. They’ve done their best to move from being “a search engine” to just about every other net-service — so, what’s to stop them from becoming a competitive cellphone service provider?

According to CNN Money, nothing at all. In fact, this report claims that Google already has all the pieces assembled to create a full-fledged cellular service company, starting today.

What exact acquisitions and existing services are we talking about? Well, the obvious place to start is Android. Since Google licenses out this operating system, and so many users are already accustomed to its features and interface, they have a strong advantage there from the get-go. However, the company has also dabbled in creating phones, having collaborated with Samsung extensively on the Nexus One and Nexus S handsets.

It doesn’t stop there, however. Google actually has a ready-to-use service for phone calls through Google Voice. This service saw an explosion in growth right from its release, and currently sees about a million active users each day (with far more registered). Additionally, Google’s other technology experiments — including their gigabit internet connection and skybound WiFi accessibility — put it in a unique position as a data provider.

Of course, setting up a full network for cellular devices isn’t simple, and it would require a lot of investment on Google’s part. That certainly doesn’t mean they aren’t contemplating it, though, and they may even be moving that direction. Analysts, including Ari Zoldan of Quantum Networks, believe that Google is poised and ready. Zoldan stated that the search engine giant would likely make the move if they “could find an easy way to transition into the cell space.”

Rob D Young
Rob has been insatiably obsessed with Google, search engine technology, and the trends of the web-based world since he began life as a webmaster in... Read Full Bio
Rob D Young

Latest posts by Rob D Young (see all)

Subscribe to SEJ!
Get our weekly newsletter from SEJ's Founder Loren Baker about the latest news in the industry!
  • Fred

    I would sign up with them in a heart beat. Just like I can’t wait for them to start providing internet access.

  • Anonymous

    Its an great idea.. Nice..
    University Canada

  • cityville cheats

    Now because of the original poster who writes this post then google got the idea!, Great Thanks! They’ll buy T-Mobile or Sprint now

  • Los Angeles Website Designers

    I would sign up with them, they tend to continue to be on top of innovation and their products are based on things we need, not on things we should need.

    • Rahul

      This will benefit to consumers.

  • Scott

    I wouldn’t be surprised that they become a phone carrier. They want to do everything else!

  • Templates

    Google should partner with Zappos to get it done. Zappos handles the customer service and Google the technology…just a thought.

  • Brad Jobs

    I don’t think Google will invest and be a mobile phone carrier. But I believe they are position themselves to a whole new concept of internet phone, just like Google Voice where you can contact any landline or mobile phone through your email, whether you use a smartphone, laptop or tablet it does not matter.

  • Jurrell Kemp

    I LOVE Google I would be the first customer, and I think they just doing the other cell phone carriers a favor because I think allot of them would be in danger.

  • Why China Sucks

    It is possible. Google continuously expands to ensure that they never fall behind on an opportunity. It’s basically doing what any business should be, to ensure that they stay afloat if one project falls through. They’ll always have at least one source of revenue and it’ll keep them up and running while projects are in the red.

  • Rate My Biceps

    This would not surprise me, and I would more than welcome it!

  • Taylor Swift Tickets

    If Google will move into cellular market, then surly the competition will become more high.

  • MBA Degree

    Zappos handles the customer service and Google the technology.

  • Wong goblog

    i dont know, thanks for sharing

  • ahmadferi@ravel shoes

    Aw, this was a really great post. In theory I’d like to write like this also – taking time and real effort to make a good article… but what can I say… I procrastinate alot and never seem to get something done.