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Meta Social Networking Coming Soon

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Meta Social Networking Coming Soon

Meta Social Networking Coming Soon

One of the points former Tribe CEO Mark Pincus made in his keynote address at Interactive Local Media ‘04 was that there were too many silos in local and across the Internet—“disconnected marketplaces,” he called them. Pincus argued for interoperability and open standards to allow users to interact with members of different networks without having to necessarily join those networks.

Now, Silicon Beat reports on a new initiative (“GoingOn”) that could potentially sit on top of different social networking sites and allow users to interact with one another without having to join specific, individual networks.

Silicon Beat writers Marshall and Bazeley point out the challenges with such an approach, but it mirrors the “meta” trend going on elsewhere online: Travel (e.g., Mobissimo, FareChase, Pinpoint Travel) and Classifieds (e.g., Oodle, SimplyHired, HotJobs) are examples.

Greg Sterling is managing editor of The Kelsey Group. He also leads The Kelsey Group’s the Interactive Local Media program, focusing on local search. Greg came to The Kelsey Group from TechTV’s “Working the Web,” the first national television show dedicated to e-business and the Internet.

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