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How to Outsmart Your Competitors & Win Market Share Using Location Data

How to Outsmart Your Competitors & Win Market Share Using Location Data

Wednesday, February 12 at 2 p.m. ET

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More than 80% of marketers use location data to improve the performance of their campaigns.

Location-based ads accounted for $26.5 billion in media spend last year, a figure that’s expected to grow more than 40% by 2022.

While location-based marketing is widely practiced, understanding and effectively using location-based audiences remains a challenge for small to mid-sized agencies and brands.

Digital marketers are faced with a myriad of tools, jargon, and technology that makes what should be a straightforward process more complex than necessary.

Join this webinar and discover how to use location data to acquire new customers and steal market share from your competitors.

In this presentation, you will learn:

  • The technology behind location-based marketing.
  • What industries and market segments location data is best suited for.
  • Practical use cases and actual case studies you can use to execute your own geotargeting and geoconquesting campaigns.
  • The core capabilities you should look for when choosing a location-based marketing solution, including important privacy considerations.

Bonus: We’ll share key questions you need to ask location data providers to ensure you get the highest quality location data possible.

Dan Dillon
Presented By

Dan Dillon

Vice President of Marketing,
Reveal Mobile
Brent Csutoras
Moderated By

Brent Csutoras

Co-Owner, Search Engine Journal
Register for a Webinar
How to Outsmart Your Competitors & Win Market Share Using Location Data
Date and Time
Wed, Feb 12, 2020 02:00 PM - 03:00 PM EST
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