Get the latest news and updates on the world’s largest social network, plus actionable advice and ideas for optimizing for Facebook’s news feed and using Facebook Ads.
Facebook Introduces Voice Posts, a Stories Archive, and Cloud Storage
Facebook is adding three new features which include a new type of post, a stories archive, and cloud storage.
The Future of Facebook Marketing: 7 Takeaways to Crush it
Here are the top Facebook marketing ideas you can start applying to your social media marketing plans today.
Facebook Lets Admins Crosspost Live Videos to Multiple Pages
Facebook is enhancing live video with new features — the ability to crosspost live videos and rewind live videos in progress.
4 Unconventional Ways to Reclaim Lost Facebook Organic Reach
Here’s how to use four unconventional methods to reclaim your lost organic reach on Facebook.
Facebook Introduces New Video Retention Metrics
Facebook will soon roll out improvements to the video retention graph available to pages in video insights.
Facebook Introduces An Analytics App for iOS and Android
Now available for iOS and Android, the app will help businesses conveniently review their key metrics in a mobile interface.
Facebook Publishes Internal Enforcement Guidelines & Announces Appeals Process
Facebook publicly released the guidelines used by their moderators to enforce community standards. Announced ability to appeal content that was removed.
Facebook Gets Instagram’s ‘Boomerang,’ and an AR Drawing Tool
Facebook’s mobile app has been updated with some enhancements for Stories — an AR drawing tool and Instagram’s popular Boomerang feature.
Facebook Users Have to Re-Confirm App Permissions Every 90 Days
Anyone who signs into apps with their Facebook credentials will now have to re-confirm data permissions every 90 days.
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How Much Time Do Digital Marketers Spend on Facebook at Work? [POLL]
How many hours do digital marketers spend on their personal Facebook while at work? Find out here.
Facebook Discusses How Feed Algorithm Works
Facebook’s Head of News Feed discusses algorithm. That’s compared to a Facebook patent for insights into better ranking.
Facebook Messenger Now Supports HD Video and 360-degree Photos
With the latest update to Facebook Messenger users can now send and receive HD videos and 360-degree photos.
Facebook Makes it Easier to Split Test Ads
Facebook now offers an easy solution for split testing ads — also referred to as A/B testing.
Facebook No Longer Allows Ad Targeting With Third-Party Data
Facebook is shutting down Partner Categories, which allowed third-party data providers to offer their targeting capabilities to Facebook advertisers.
4 Ways to Combine Audiences Across Facebook & AdWords
Learn how to transfer your Facebook audiences to AdWords as RLSAs, and four tactics to maximize return on ad spend.
The 3 Facebook Ad Metrics You Aren’t Looking At, But Should Be
Want to turbocharge your Facebook Ads performance? Watch these three metrics that apply to almost any campaign type.
5 Ways to Promote Your Local Business on Facebook
Here are five ways you can use Facebook to promote and drive more business to your location.
Facebook Ends News Feed Test – How this Impacts Public Pages
Facebook ended a test of a double news feed. Will continue with new Friends & Family news feed announced January 2018.
BuzzFeed CEO on Secret to Succeeding with Facebook
BuzzFeed CEO Jonah Peretti shares insights on finding success with social media and explains why other businesses dependent on Facebook may lose their footing.
Facebook Makes its Ad Metrics Easier to Understand
Facebook is making its ad metrics clearer by introducing new labels that show how they are calculated. Estimated or In Development Facebook is now labeling...
Facebook Messenger Lets Users Add People to In-Progress Calls
A new feature added to Facebook Messenger will allow users to invite other people to calls already in progress.
Facebook Reveals New Tool for Posting Personal Lists
Facebook has released a new type of timeline post that allows users to create and publish personal lists.
Facebook to Roll Out Subscription Tool for Publishers on iOS
Facebook has come to an agreement with Apple, allowing the company to launch a subscription tool for publishers on iOS.
Facebook Discusses 4 Parts of their News Feed Algorithm
Adam Mosseri, Head of News Feed at Facebook discusses how their algorithm chooses what news sources to promote and how they defend against being gamed.
4 Awesome Features That Can Improve Your Facebook Ads
Here are some not-so-common Facebook advertising features that can help improve your ad campaigns.
Facebook to Begin Measuring Post Reach Based on Actual Views
Facebook is making two updates to Page Insights, one of which will affect the way organic reach is calculated. Traditionally, reach for page posts has...
Facebook Bans All Ads for Cryptocurrency
Facebook has created a new policy which effectively bans ads for cryptocurrency, as well as other financial products.
Facebook’s Local Feed Update – Not Just for News Sites!
Facebook’s local feed update has erroneously been reported to favor local news sites. Facebook actually said it can benefit almost any kind of site.
Facebook Announces Plan to Allow Content Creators to Beg for Donations
Facebook announces Gaming Creator Pilot Program, a new program to support the live streaming of video games by allowing content creators to beg for donations.
Live Videos Generate 600% More Facebook Interactions
Live videos on Facebook generate on average six times more interactions. More marketers are using live videos to increase sales and engagement.