It’s surprising how much email I get from people who simply sign their email with their name, telephone number, and street address. Nowhere to be found is their web presence or how to get in touch with them over instant messaging clients. Not inserting a link to your online presence is simply free traffic lost, but just throwing a link on there isn’t going to work either. Here’s how to use your email signature to increase traffic, the right way.
There is a secret amongst bloggers. We never speak of it, and we never try to show it, but sometimes matters are out of our hands and it becomes apparent even though we don’t want it to (though it’s okay and even good to talk about it). Well today I’m going to let that secret out of the bag.
I was browsing through the [Technorati Top 100 list](http://technorati.com/pop/blogs/) today and it seems that Pronet Advertising is on it.
There are kings and there are king makers. Social media is an example of a ‘space’ that serves both functions. Take for example the case of Mike Gravel, until about a week ago he was a complete unknown, but since the 2008 Democratic Presidential Primary Debate of April 26th, he is all that the people can talk about.
The pay per blog post market has always been cluttered with tons of options, but none of them provided a one stop shop solution. Because of this [ReviewMe](http://www.reviewme.com) launched a marketplace that allows advertisers to have more control while still giving the blogger full control of accepting or declining the review. With this modification ReviewMe is now more flexible to meet the needs of advertisers and bloggers.
Today Jay Adelson from Digg wrote on [removing the HD-DVD story from Digg](http://blog.digg.com/?p=73). As a business owner I understand why Digg removed that story, but within that blog post Jay said:
Many people have contacted me today wondering why Digg is censoring content, and wanting me to ‘expose’ it. Well, to be honest, the answer is that they had to, and they were right to do it. For those that don’t know what I’m talking about, a story that made it to the front-page of Digg earlier was removed from all views on the site and the url for the site where the content originated from has been blocked from being submitted to Digg.
The other day I wrote a short post on [passionate customers](http://www.pronetadvertising.com/articles/how-passionate-are-your-customers2954.html) which was about a funny beer commercial. The problem with many online companies is that they don’t think about [creating passionate customers](http://headrush.typepad.com/) when they should be; so here are a few ways you can do so:
It is incredibly important to focus your content to one field, niche, or industry and try to deviate from it as little as possible. The mark of a good blog is how consistently focused its content is, and a quick way to judge blogs in this respect is to look at their tag clouds (and if not available, just look at the list of categories).
I don’t know what company’s commercial this is or even if it is a real commercial, but this a great way to show how passionate your customers are.
The most thoughtful person I have met in my SEO life is J. Schoemaker (Shoemoney’s wife).
A little while back we reported that Digg had finally released an API along with a flash application toolkit. Not a lot of time has passed since then but there are already a few excellent tools that have been developed based on the API.
Having a ‘submit to Digg’ button on your site definitely increases the chances of one of your readers submitting your content to the site. However, while it is generally believed that having a Digg voting button on your site will increase the chances of your content being promoted to the front-page, some recent commentary has made me re-evaluate the situation.
We at Pronet are big fans of viral marketing. Both when it comes to link building and when it comes to buzz creation. But not all methods of viral marketing are good and not all methods are equally successful. Here’s a look at what to think about and what to look for when creating your next viral marketing campaign.
We were once made to believe that there will come a day when every man, woman, and child would own a blog. That the Blogosphere would keep expanding as long as the universe would be able to contain it. Well, unsurprisingly, it turns out that the previous statements are just hyperbole.
As mobile devices become more and more extensive and as surfing the internet on these devices approaches the ease of use of the PC, the cell phone (whether it be a Blackberry, an iPhone, or a Windows Mobile Smartphone) will take a central place in the users’ hands between a desktop and a laptop. And as the mobile internet user base grows, so does the mobile marketplace.