Since the rise of the internet in the 1990s, pornography has ruled the internet. While difficult to measure accurately, the online pornography industry is estimated to be worth about $1 billion, and counts for about 13% of website visits in America (compared to search engines, which account for 7%). But it appears that new uses are about to overtake pornography in terms of online popularity.
Before you actually read this article, try to make an educated guess about the top 1-5 sites visited most frequently by US internet users in March 2007. While many of you will make the same guesses, the results are going to surprise you.
StumbleUpon has released a new feature dubbed StumbleThru, described by the site as simply “A brand new way to explore personalized content within fast-growing sites!” In actuallity, the feature is much closer to a mechanism of viewing content only from sites that are considered ‘high trust’ or ‘pre-approved’ based on ratings received from the masses.
As the presidential race begins to heats up, search engine marketing is going to play a big role in the elections. It will be critical for candidates to have good visibility in the search engines for issues related to the election. It is also critical that candidates effectively manage their reputations as they don’t want the dirt to be visible to those people using the search engines to help with their voting decisions.
I’ve discussed numerous times before, how traffic measured in page views can be misleading and how Compete’s Attention Metrics that calculate site popularity and influence based on time spent by visitors, are a much better metric. Now we have what may prove to be the final nail in the coffin of the page view as a viable metric.
About a month and a half ago, Google Operating System noted that a previous iteration (from 2001) of the Google Toolbar had an intriguing functionality that at the time no one thought much of: voting a site up or down (via smiley face or frowning face). I noted the obvious, that this functionality was identical to StumbleUpon‘s thumbs-up or thumbs-down vote, but also that it was odd that Google would lack the foresight to see the social implications (or potential) of this feature (not only as used by StumbleUpon but it was also similar in many ways to Digg with the up or down vote for a site).
James Brown once sang “It’s A Man’s Man’s Man’s World”. We’ve come a long way since 1966 and that fact no longer remains true, especially in the online world. The demographic of US internet users has changed and is likely to remain that way. Here’s what you need to know and why this change matters.
It’s good to have fun and try to be clever when you’re trying to brand a product, but as Google reminded us yesterday, its more important to be clear and get your message across.
Are you kicking yourself for missing the last [Elite Retreat](http://www.eliteretreat.info/)? If not you probably are now because many of the attendees walked away learning how to make $5,000 to $10,000 a month. Instead of regretting it, you can now attend Elite Retreat.
On this week’s episode of Rush Hour Neil and I welcomed co-host CShel for the second week in a row. They discussed the rumors around eBay’s acquisition of StumbleUpon, Search Engine Strategies New York, and they also talked about social bookmarking strategies & ethics.
We get quite a bit of emails from people asking why they are not ranking well in [Google](http://www.google.com) and [Yahoo](http://www.yahoo.com) and in many cases these sites did nothing shady or “blackhat” and they have tons of organic links. We’ve actually had this problem in the past with Pronet Advertising but after email Google and Yahoo we’re doing great with the search engines. If you are having some search problems that don’t seem to make sense, here are three simple steps that should fix your problem
A piece of commentary by Li Evans, pointing out that Newsvine beat Digg in reporting the VA Tech shooting made the rounds yesterday. While people have largely been discussing the merits of socially driven news sites based on the speed with which they report the news, one thing is glaringly missing: an emphasis on the completeness and the accuracy of the news.
Joe Whyte pinged me this morning to tell me that StumbleUpon has removed the audience rank feature. For those of you who don’t know, the audience rank was a way to tell how many people stumble upon your favorite sites.
Back in November 2006, uTube.com (Universal Tube & Rollform Equipment Corporation) sued YouTube, demanding that the popular video-sharing site stop using the similar ‘sounding’ name. What’s more interesting is how the first company’s site tried and is still trying to leverage the popularity of the latter to make money (all the while compromising their own integrity).