Google Ads is giving businesses access to more data on the Insights page that should help with maximizing sales during the holiday season.
Find out how and why the following PPC trends will dominate the year. Then, use your new knowledge when planning your strategy.
Google Ads Performance Max campaigns are now available to everyone. Here’s what you need to know about driving more conversions with this new campaign type.
Do you love PPC? Would you like to be Search Engine Journal’s Paid Media Editor? Here’s who we’re looking for and how you can apply.
Microsoft announced a new Shopify partnership that gives merchants access to its Search Network and Audience Network in the Channel app.
Apple’s Search Ads revenue and market share ballooned since IDFA died with the iOS14 rollout. Competitors and analysts have questions.
New Google tool called Bowling finds and removes ads that violate Ads Policy to help advertisers avoid account suspension from 3-strikes policy enforcement
Microsoft Clarity features are now available in Microsoft Advertising to pilot project participants and are coming for all users in November.
Google Ads is introducing a new budget report that’s designed to help advertisers understand their daily and monthly spending behavior.
Microsoft Advertising has announced a new ad unit called Credit Card ads. Here’s what they are and how you can get started!
Google Ads is increasing transparency by providing users more background on verified advertisers. Here’s what you need to know!
Google Ads has announced updates to the way that queries are matched to keywords. Here’s what advertisers need to know!
Google has announced a new listing for attractions, tours, and activities. Learn what they are, what they look like & how to get started!
Google is combining Smart display and Standard display campaigns within one campaign type. Here’s what you need to know!
Microsoft plans to move to a new feedback platform in October. Here’s what advertisers need to know!
Google will share more query data with advertisers moving forward while removing older search term data. Here’s what advertisers should know!
Today, Microsoft Advertising announced its September product releases and updates. Here’s what advertisers need to know!
Advertisers share their reactions to the news that Google Ads will sunset Expanded Text Ad creation & share tips on what to do now!
Google has announced that ETAs will no longer be able to be created after June 2022. Here’s how advertisers should prepare.
Google Ads has announced that some impression share metrics will now be available for use within custom columns. Learn more!
Google created more control for advertisers with new conversion value rules. Here’s what they are, why they’re useful, & how to implement them!
Facebook is working with academic institutions, global organizations & developers to improve options for privacy-first tracking. Learn more!
Facebook is updating the way that minors can be targeted, testing ad placements, and releasing a new tool for advertisers. Learn more!
Google Ads released a new version of Google Ads Editor with a slew of new features. Here’s what you need to know!
Google is changing the way that minors experience the internet, including changes to ads, content & more. Here’s what you need to know!
Google Ads’ new cryptocurrency policies have officially taken effect. Here’s what crypto advertisers need to do to continue advertising!
Microsoft has announced their August product updates. Here’s what you need to know!
Learn what counts as a strike, how to get strikes removed, how strikes accumulate over time and the associated penalties.
Microsoft Ads’ video extensions are officially here and we’ve got everything you need to know to get started with them.