Blog Comment Spamming Leads to Google Banning

SMS Text

Blog Comment Spamming Leads to Google Banning

For those of you who are new to search engine optimization and have been approach by or have seen ads for “blog submission software”, be warned, such blog comment spamming software probably will lead to your site being banned by Google and other search engines. A new user at Webmaster World apparently tried a blog comment spamming tool which he bought via Clickbank, and after using the program, his site was banned from Google.

I was within the first 5 results in Google but nowhere in Yahoo. So, for the first time, I decided to use an automated link-building method. It posted about 3,000 blog comments for me. And then, to my horror, I found that GOOGLE HAD BANNED MY SITE! Apparently Google no longer condones automated comment posting on blogs that have enabled it. So STAY AWAY FROM [blog submission software] unless you want to suffer the same fate I did!

First things first, to the best of my knowledge, Google has NEVER condoned automated blog comment posting (spamming) and nor would anyone I know in the blogging community. Blog comment spam is just that, it’s spam, and placing automated comments on blogs is not only going to hurt your own site in the long run, it may even harm the blogs that you are targeting. If not harm them, it sure as hell is going to cut into the time of the blog owner, who is going to have to take weeks out of his or her life to rummage through their comments and delete such crap messages and links.

Instead of spending money to have some revamped forum spamming script kill the reputation of your site or business, sit down and think for a moment. “How can I actually use blog commenting to benefit my site and the target blog I wish to comment on?

Easy, just take the time to search for some relevant blogs to your site’s content on Technorati, Feedster, or other Blog Search Engines. Then, actually take a moment to read some of the blog posts and the comments which are already threaded after the post. You see, these comments are a conversation. And contributing to the conversation, instead of throwing a bag of wrenches into the middle of it, will not only get you a natural SEO helping relevant link on a blog which covers content similar to your own site; it may even bring you some valuable traffic from the blog readers themselves.

Instead of working against bloggers and the online community by contributing to the comment spamming problem with questionable software, work with the community. A little effort on your part to leave an original thought provoking comment on a popular & well read blog, can go a very far way.

Loren Baker
Loren Baker is the Founder of SEJ, an Advisor at Alpha Brand Media and runs Foundation Digital, a digital marketing strategy & development agency.
Loren Baker
Get the latest news from Search Engine Journal!
We value your privacy! See our policy here.
  • Sushubh

    Well I do agree with the fact that comments eventually add to the amount of content on a web page. but comment spamming is a pain and should be abolished. the guy who made that post should be hitten with a heated rod 100 times.

  • Loren

    “the guy who made that post should be hitten with a heated rod 100 times.”

    Do you mean TechWhacked? LOL

  • Ben Wills

    This doesn’t make sense: Google has always stated that they will not penalize actions that cannot be directly attributed to your website, only that they will have no effect.

    Essentially, that they won’t penalize you for something that someone else can do. This is the principle for being link farms not harming you, but if you link to a link farm, then a penalty may be invoked.

    What would keep people from using this software to “promote” their competitors and ultimately get them banned?

    This person’s post does not align with Google’s historical stance on this principle.

    Ben Wills

  • Jason Bailey

    Sounds like another clear confirmation of how one can go about nuking their competitors from the SERPs. Nasty and scary. Really scary! Some of my competitors are not freindly people. I am glad they are also not savvy enough to figure this out…

  • PhilC

    I haven’t read the WMW thread, but it could be that the guy’s site was penalised for something completely different, and the blog-spamming was just coincidence. Google have never said that other people can’t hurt a site – only that they “usually” can’t hurt it. Even so, I’d be surprised if a bout of blog-spamming brought about a ban as quickly as it sounded to happen. It would be ok for the links to be discounted, but a ban would not be right.

  • Janeth

    The site could have been banned for many reasons. I agree with Phil Craven’s comments. I hate the guys doing this type of junk but do not think Google banned the site because of the comments.

  • Rob

    Comment spamming is a pain in the ass, no doubt, but “weeks” out of my life? I spend about 10 seconds every few days to delete comment spam. Perhaps I’ve just been lucky so far.

  • roberto iza

    Why do we all write a question mark after our names?

  • Sean

    Do a search for ‘Google Bowling’. While not 100% proven, the idea that waging aggressive link campaigns against a site to wipe them from Google does have some followers. It could of course backfire if you spend all sorts of time and money on such a campaign only to have nothing happen, or even worse your competitor actually gets a boost!

  • Jerk

    Nasty. So some guy can simply comment spam your site with one of those automated bloggers, putting their competitors url in instead of theirs and the competitor loses their account? Is Google that nasty that they would honor something like that? That’s a pandora’s box.

  • Travis

    The days of comment spamming are numbered, many sites have been cracking down the the spam and google has created tags so blog sites can block these spams sites from being indexed. Spamming the blogs will become useless