AdWords to Sunset Custom Shape Targeting
In a quiet announcement made last month, Google indicated that some changes would be made to their geo targeting. The most noteworthy of the changes...
About
Erik Whaley is the director of Local Search Traffic, interested in local map listings, local search marketing, local PPC and franchise marketing
Articles
Meet the New Version of AdWords Editor
If you manage multiple accounts with comprehensive campaign set up’s, you most likely utilize the AdWords Editor. Google just released version 9 of the tool...
Yahoo! Search Suggestions Now Localized
Yahoo! recently announced that they are making search more intuitive by taking a users location into consideration when suggesting search queries. Yahoo! Search Assist helps...
PPC Tips for the Small Business Owner
It can be difficult for the little guy to compete with corporations¾moderate SMB programs are no match for endless marketing budgets and the resulting inflated...