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Here Is The Agenda For #SEJSummit Chicago!

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Here Is The Agenda For #SEJSummit Chicago!
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Our third invite-only, one day conference for enterprise marketers will be held at the Hard Rock Hotel in Chicago on Wednesday, April 15, 2015

Tickets are invite-only and cost is covered by our sponsor, Searchmetrics, a platform that delivers enterprise SEO and content marketing analysis, recommendations, forecasting, and reporting for companies who want potential customers to find them faster.

You’ll notice that, compared to other conferences, the sessions are shorter than what you may be used to. We’re avoiding information overload by keeping the sessions moving at an optimal pace.

All SEJ Summit events contain no pitches, no product demos, and no sponsored content. 

Want to attend? We still have a few spots open – so if you are in the Chicago area, sign up for an invite now. If you aren’t in the local area, check out where else the SEJ Summit will be this year, including Dallas, NYC, San Francisco, and London. 

Our speakers for SEJ Summit Chicago include:

  • Brian ClarkFounder and CEO at Copyblogger
    • Blowing Up Your Email: Transitioning from Opt-In to Registration: Using examples from Copyblogger and Big Brands, Brian shows us why it’s so effective to shift from opt-in to registration for your email lists, and how you can apply it to your campaigns.
  • John CurtisSEO Manager at Walgreens
    • Omni-Channel “Anywhere, Anytime” Marketing for Success: John takes us through the art and science of omni-channel marketing: how to harness analytics, segmentation and content for the best UX across channels and devices.
  • Allison Fabella: Director of Global SEO at CareerBuilder.com
    • Linking Your Enterprise SEO Strategy to Business Goals: Allison shows us how to break down your company’s top-level business objectives into SEO initiatives that make a difference, from the C-suite to sales.
  • Carolyn ShelbyDirector of SEO at Tribune Publishing
    • Website Upgrades that Don’t Leave Google Behind: Sometimes the latest and greatest can have unintended negative consequences for your rankings. Carolyn plots out the gotchas and strategies of upgrading site platforms without destroying your standing with Google.
  • Dana ToddCMO at Dana Todd Consulting
    • The Future is Today: Dana gives her practical advice and strategies on how you can prepare today for the future ofwearables, IoT and connected cars, which is just around the corner.
  • Andrew CaravellaVP of Marketing at Sprout Social
    • From Associates to the C-Suite: How Social Should Integrate Across the Business: Andrew will talk about the importance of fostering a true social business and share functional strategies for a more integrated approach to social communication.
  • Marcus ToberFounder and CTO at Searchmetrics
    • TBA
  • Ryan JonesManager of Search Strategy & Analytics at SapientNitro
    • The Pareto Principle 2.0: Using Analytics to Find the Right Stuff: Ryan shows us how to find your 20% using analytics and data visualization techniques, and then maximize what works and minimize what doesn’t.
  • Marty Weintraub: Founder & Evangelist at aimClear
    • TBD

For more details please visit the event page for the full agenda. 

Again, thanks to our sponsor Searchmetrics, all SEJ Summit events are FREE to invited attendees.

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Matt Southern

Lead News Writer at Search Engine Journal

Matt Southern has been the lead news writer at Search Engine Journal since 2013. With a degree in communications, Matt ... [Read full bio]

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