Yahoo has purchased the domain Me.me, for its Yahoo Meme microblogging service – the Yahoo version of Twitter. With its earnings up in Q1 2010 over Q1 2009, and things looking good for Yahoo with improved ad spending, it will be interesting to see other moves the company makes over the next few months.
From paidContent :
Yahoo … calls the purchase “an essential component of our online branding strategy.” The buy may suggest that Yahoo is readying a wider roll-out of the service, which has not been advertised widely.
On Meme, users write up short entries and add photos or videos to their pages, which are called “memes;” users can “follow” other memes and track entries from those pages via one central dashboard.