Yahoo continues its drive towards making a strong present on the mobile web with the unexpected announcement of the Yahoo onePlace. Touted as a revolutionary mobile content management solution, Yahoo onePlace follows Yahoo’s achievements in reinventing mobile search and mobile communication.
Yahoo onePlace will bring together mobile web users’ interests, passions and important information into a single location and accessible via the mobile web.
By providing these services, Yahoo onePlace organizes everything instantly, dynamically keep the information current, and serves it the way consumers want to be served. Yahoo onePlace is a highly personalized and fully customized service.Marco Boerries, executive vice president , Connected Life, Yahoo said that Yahoo onePlace is the next important component of Yahoo’s mobile product line up.
“Yahoo! onePlace is where users will be able to find what matters to them the most, no matter where their interests, passions and information come from. Yahoo! onePlace will provide mobile users with a rich and dynamic content experience,” says Boerries.
— Centralized and open content management – Centralize and manage all
the content they care about, from anywhere on the Internet,
accessible from a single location and arranged to best meet their
preferences. The product is also designed to allow consumers to link
to any favorite content they’ve already personalized on the Yahoo!
network (e.g., MyYahoo!(R), flickr(TM), del.icio.us(R)), or at other
popular websites (e.g., Digg(R), Last.FM(R), reddit(TM), Yelp(R)).
— Personalized views – Enjoy their content based on their specific
— Collections – Group content in a way that makes sense. For
example, create a collection related to an upcoming trip, or of
favorite 80s bands.
— Categories – Organize content according to commonly-used
subjects (e.g., celebrities, local businesses, sports), making it
easy to access and retrieve.
— Pulse – Stream updates relevant to users’ content, such as
flight status changes, new songs by a favorite music artist, or a
— Favorites – Surface the content a consumer uses most
— Dynamic updates – See previews for selected sources that are kept
fresh throughout the day – giving users a single location for a view
of what’s going on across their world.
— Mobile RSS reader – Use a mobile RSS reader integrated into Yahoo!
onePlace – providing a simple way to read and subscribe to their
— Smart organization – Create a rich experience around a specific
topic by grouping whatever content they find most useful.
Nobody expected Yahoo onePlace to come out this soon. And neither was this leaked into the public when it was being conceptualized. Honestly, this could be a potential killer web application for Yahoo.
Yahoo onePlace is set to launch 2nd quarter of 2008. We will definitely keep an eye on its launch.