Best Tools to Explore Which Questions People Ask in Your Niche

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Listening to what your readers are asking is the most effective way to:

  • Brainstorm awesome link baiting ideas;
  • Enhance your keyword research;
  • Get new content ideas when you are stuck.

Here are a few best tools for you to find out what other people interested in the topic are wondering about:

Yahoo Answers

Yahoo Answers is the most obvious tool to start with: it is both popular and heavily over-used question-answer service but still deserves the mention.

Yahoo answers for keyword research

Also, to make the most of it, don’t forget to use the advanced search that (except for basic boolean operators) offers quite a number of useful features:

  • Choose the category;
  • Look only for open questions (e.g. to add your answer);
  • Set the date range.

Aardvark: Questions from Real People

Aardvark is a new promising application that allows you to get questions and answers from real people via Facebook and your preferred IM:

  • Connect your Facebook account with the app;
  • Add your details (like IM account name, gender and, most importantly, topics of your expertise);
  • Get questions right to your IM and answer them instantly.

You can choose to get answers only from your Facebook friends or from everyone but giving preference to your network.


Search for Question on Twitter

There are a few creative ways to search for questions on Twitter:

1. Twitter search has a cool advanced operator (?) allowing to search for questions. You may want to exclude links from your search results because many URL shorteners use question marks in the URLs, so they may interfere with the results.

Sample search: [seo ? -filter:links] for questions about SEO excluding Tweets containing links

2. Search for and track Twitter Q&A services:

Wordtracker’s “Keyword Questions”

Wordtracker’s “Keyword Questions” tool is a great web-based tool that singles out question-type queries based on any search term (surely, you can find question yourself by going through any keyword suggestion tool results but this one is free and saves time):

Wordtracker’s “Keyword Questions” tool

Ann Smarty
Ann Smarty is the blogger and community manager at Internet Marketing Ninjas. Ann's expertise in blogging and tools serve as a base for her writing, tutorials and her guest blogging project,
Ann Smarty
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  • Alison

    Good list–thanks for including Aardvark! Would love to hear from you and your readers with any feedback you have after trying it out.

    – Alison @ Aardvark

  • Dr. Pete

    Love the Twitter tip – just tried that out with awesome results. Thanks, Ann.

  • Jason

    Thanks for the list. Aardvark and Twitter search looks interesting. But I like Wordtracker the most. Thanks again!

  • Jack Laros

    I use Yahoo answers for a long time, and it’s pure GOLD.

  • Tag44

    Nice post Ann, thanks for the info…Keep it up…!!

  • antonico

    Ann, I really love your posts.. 🙂 Very useful as always.

  • Vinny

    Excellent stuff. I’ve actually had pretty good luck with wiki-answers,, and linked-in questions also.

  • Nicki Hicks


    What a great list! Thanks for the Aardvark point – I hdan’t heard of that one yet, but I’m sure I’ll be testing it out ASAP 🙂

  • Hiren

    Twitter advanced operator and Search for and track Twitter Q&A services are very useful. I have started using it 🙂

  • Mehul


    Th0ugh few examples, these are significant and very thoughtful way to know what people need.

    Thanks for sharing this! This is going to help me make my research for my clients better.