SEOMoz Page Strength Tool : Replacing Google PageRank?

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SEOMoz Page Strength Tool : Replacing Google PageRank?

SEOMoz has put together a new tool which Rand & Co. feel can “replace the often inaccurate and infrequently updated Google PageRank score in the toolbar.” SEOMoz has consolidated various metrics used to judge site value, visibility and SEO strength into one easy to use tool which hopefully will have a Firefox extension in the near future.

In an effort to make a better site and search engine importance measurement tool, SEOMoz Page Strength is pulling in linking info from Yahoo, pages indexed in Google, domain age, links from .edu and government sites, Alexa Traffic Rank (which does not seem to be working), Google PageRank, DMOZ and Wikipedia listings, and domain visibility.

I’ve found the rankings of my own sites to be accurate, especially those which have not achieved Google PageRank to date because of their newness and recommend giving SEOMoz Page Strength a spin.

More from SEOMoz:

“SEOmoz’s Page Strength tool is intended to serve as an alternative to Google’s PageRank score in the toolbar, offering insight into how valuable, important and popular a site or page is as compared to others on the web. If a particular page is on a very popular domain, it may be considered more important than if it’s on a domain that doesn’t receive much attention and, likewise, the homepage (or root URL) of a domain will often be considerably more popular/important than an internal page buried deep in the site’s architecture. In many cases, data may not be entirely accurate, as the search engines and other sources that provide information fluctuate.

Data about a URL in the tool is cached for 72 hours (3 days), so requesting the same information about a website in that period will not retrieve updated information. This tool is not designed to provide professional reporting or be used as an authoritative source of research about a site or page. When SEO/M professionals analyze a site, they are likely to use dozens or hundreds of additional pieces of data.”

Loren Baker
Loren Baker is the Founder of SEJ, an Advisor at Alpha Brand Media and runs Foundation Digital, a digital marketing strategy & development agency.
Loren Baker
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  • Tadeusz Szewczyk

    Certainly a valuable SEO tool but it can by no means compete with PageRank. It is highly biased to the US and couldn’t even read my page title correctly because I am number two (and one with a subpage) on Google for my second keyword appearing on the homepage.

    Why US bias? is not that common in Germany because it’s english only. I am linked on but it doesn’t detect that.

    You do not have .edu, .gov Domains outside the US. German universities just use “.de” and so on.

    Anyways, a great SEO tool.

  • jason

    This tool kicks. I submitted which is my ecommerce shopping cart platform and even though we have been climbing in rankings, this showed a pathetic rating. What the tool lacks though is a top 5 suggestions option to tell me which areas to focus on.

  • SEO News

    Nice tool, I used it before Toolbar PR update with a PR of zero and got a 2.5 on this tool. I want to try it now that the update has finished with a PR of 5 and see how much that impacts this tool.

  • Parijat

    Nice tools, but they have to make some(if not all, including that PR thing) free if they think to replace GOOGLE PR.