1. SEJ
  2.  ⋅ 
  3. Careers

Jessica Bowman, Mike Gray & Greg Boser Added to Search & Social Summit Lineup

Search & Social has secured three new premier speakers to be covering SEO tactics and in-house SEO strategies at the Search & Social Spring Summit 2010 in Tampa, FL on May 3rd and 4th.

Search & Social Spring Summit is one of the most cost effective conferences in the search & social media marketing space with a ticket cost of only $525 for the two day event.

Only 26 seats are left for the event, so if you are planing on attending, REGISTER NOW.

Search & Social Spring Summit Speakers include :

  • Greg Boser Founder, WebGuerrilla, LLC
  • Todd Malicoat (StuntDubl) Internet Marketing Consultant
  • Rae Hoffman, CEO of Outspoken Media
  • Neal Rodriguez, SEO for the Nielsen Company
  • Chris Winfield, President of 10e20
  • Brent Csutoras, Social Media Marketing Expert
  • Dave Szetela, SEO of Clix Marketing
  • More Search & Social Summit Speakers

Search & Social Spring Summit will of course be moderated by the founders of Search & Social and Search Engine Journal :

  • Loren Baker
  • Jordan Kasteler
  • Dave Snyder

Attendees can expect to learn, at this affordable conference, the latest trends and successful marketing approaches by speakers who are headliners at other conferences costing a thousand dollars or more.

Complete Schedule for Search & Social Spring Summit

Day One of Search & Social Spring Summit

Breakfast & Registration

Monday 8 am – 9 am

Search & Social Spring Summit kicks off with a breakfast buffet & registration for all of its attendees. This is the perfect time to come down by the pool, register, grab some swag along with your bagels, fruit and coffee and start your morning networking before our first set of presentations.

Social Media News & Content

Chris Winfield, Chris Bennett, Neal Rodriguez, Brent Csutoras moderated by Jordan Kasteler of Search & Social
Monday 9am – 10:15 am

Social Media is generally split into two categories, social networking and social news sharing/bookmarking. This panel features three of the foremost experts on Digg, Reddit, StumbleUpon, Fark and some of the more well known (and lesser known yet more targeted) social news sharing/bookmarking websites that do not only build proven links to the posts and stories which become popular on them, but also TRAFFIC!

Chris Winfield, Chris Bennett, Neal Rodriguez & Brent Csutoras, three social media experts, will discuss tactics and strategies for building a successful social media campaign across the world of Digg and beyond.

Social Media Biz : Doing Business on Twitter & Facebook

Rae Hoffman, Julia Gorzka, Joe Hall & Brian Chappell moderated by Jordan Kasteler of Search & Social
Monday 10:45am – 12 pm

Social Networking is more than just connecting with friends and clients on Fanpages. Rae Hoffman, Joe Hall, Julia Gorzka & Brian Chappell will discuss real life situations and case studies that the small business or the Fortune 500 executive can use for utilizing social media as a reputation management tool, money making application and/or widget generation and branding device. This panel will cover how to get people talking about your brand on social media channels, and how to monetize or motivate using social media.

LUNCH : Sponsored by Second Step Search

12 pm – 1 pm

Monday’s Lunch is a full on buffet (we know food and love food) sponsored by Second Step Search.


12 pm to 5 pm

On-Site SEO Tactics

Greg Boser, Michael Gray & Todd Malicoat moderated by Dave Snyder of Search & Social
Monday 1pm – 2:15pm

Three SEO professionals, Greg Boser, Chris Bennett, Michael Gray and Todd Malicoat will offer their SEO expertise to review overlooked SEO campaign tactics, tips on getting SEO changes made to corporate sites, webmaster tools tactics & specifically linking site analytics, site speed and spiderability to your SEO campaign. All three of these men charge over $500 an hour for their SEO consultation services, and this session will be one to remember.

In-House SEO : Tactics for Managing Multiple Sites & Headaches

Jessica Bowman of, Tony Adam of Myspace! & Kathryn Katz of Consolidated Credit moderated by Dave Snyder of Search & Social
Monday 3:45pm – 5pm

In-house SEO is a whole different ballgame than SEO consultation or agency work but at the end of the day, we all have to understand the life of the in-house SEO and the challenges they face to not only learn how to work with them, but also understand that the issues they face aren’t just challenges, but opportunity for the little guy and those willing to bend.

Are you an “In-house” looking for tips and tricks to boost your productivity and career? Then this session is a can’t miss for you. Jessica Bowman is the premier authority on In-House SEO management strategies. Tony Adam recommends buying the IT team a six pack of beer to get the job done quicker. Any other great tips? Learn them on this panel.

CASINO NIGHT! Happy Hour & Dinner : Sponsored by Search Engine Journal

Monday 5pm – 11pm

* Open Bar Happy Hour from 5 pm to 6 pm.
* Gourmet Buffet Style Dinner for Attendees.
* Full CASINO and Dealers with Roulette, Poker & Black Jack.

DAY TWO of Search & Social Spring Summit

Hearty “Morning After” Breakfast

Tuesday 8 am – 9 am

After partying all night at the Search & Social Casino Night and Open Bar, you’re going to want to stock up on the protein, carbs and coffee to get through this day of advanced sessions. This Hearty “Morning After” Breakfast right in the conference area is the best way to shake off the night before, and kick off the day right!

Advanced Paid Search Tactics

Dave Szetela, Ryan Sammy, Janel Landis Laravie moderated by Loren Baker of Search & Social
Tuesday 9am – 10:15 am

Google Adwords can take a few minutes to set up, but a lifetime to master. And now with the integration of shopping feeds, International campaigns, the restrictions of the Google Content Network, and more and more opportunities in paid search, we need experts to light the path and show us the way.

Dave Szetela of Clix Marketing & Janel Landis Laravie of Chacka Marketing will discuss paid search & conversion optimization tactics AND Ryan Sammy of Search & Social will show you ways to integrate price points and sale inventory into your Google AdWords campaign.

Advanced Link Building Tactics

Chris Bennett, Brian Chappell & Todd Malicoat moderated by Loren Baker of Search & Social
Tuesday 10:45am – 12 pm

Quite frankly link building is not what it used to be and with more and more opportunities in link development opening up with the expansion of social media and self publishing, building a link is much more labor intensive and challenging than just renting a link on a sidebar.

Professional blogger and link builder Loren Baker will run through the world of blogging and link building, to show how blogs and social metrics can be used in a successful linking campaign. Todd Malicoat is one of the premier experts on link building and link baiting. Brian Chappell has built links with the best of them and will discuss link development using a multi-tiered approach.

All three of these panelists build links in some of the most difficult verticals online and this should prove to be an incredible session.

LUNCH : Sponsored by Raven SEO Tools

12 pm – 1 pm

Load up on this buffet Italian lunch sponsored by Raven SEO Tools.


12 pm to 5 pm

SEO Site Clinic

Greg Boser, Chris Boggs, Rae Hoffman & Michael Gray moderated by Dave Snyder of Search & Social
Tuesday 1pm – 2:15pm

Over an hour with three SEO badasses. Need we say more. Greg, Chris & Michael will take advanced SEO questions from the room AND via our online chat.

Outsourcing Secrets, Grow Your Business and Spend the Rest of Your Life on a Beach

Kevin Henrikson, Aaron Chronister (Mad Hat) & Dave Snyder w/ Open Forum
Tuesday 3:45pm – 5pm

We’ll cover tips and tricks of outsourcing so you don’t have to learn the hard way. Find out how to identify the tasks that CAN and CANNOT be outsourced. Finally, learn how to breakdown and create an assembly-line work process in order to lower costs. Help is a lot cheaper than you think, if you know where to look and how to manage them. In addition, learn how to use your social media and SEO skills to build a business from scratch, that all started with one BACON EXPLOSION!

CALYPSO NIGHT! Poolside Happy Hour & Dinner w/ Live Music!!

Sponsored by Affiliate Summit & Best of the Web
Tuesday 5pm – 11pm

We have two main goals with our events. First, to be the best value in Internet Marketing conferences and events. Second, to provide the best education and networking mix available in an Internet Marketing conference. Together, you will confidently walk away with valuable information and resources.

Business Networking Events

Along with the content driven sessions at Search & Social Spring Summit, which are perfect for the beginning online marketer to the advanced SEO, Search & Social Spring Summit hosts day long networking events & group workshops for the limited 120 seat conference so you will leave with business connections in affiliate marketing, social media marketing, online reputation management, paid search and search engine optimization. In summary, the connections you make at Search & Social Spring Summit will forge long term trusted business relationships and friendships.

Networking events include :

  • Fully catered Breakfasts, Lunches & Group dinners (all included with event ticket)
  • Casino Night with various Casino Games, Dealers and Prizes
  • Poolside Luau Night with a Calypso Band and Catered Goodies
  • Group Workshops between sessions

Location & Venue

The Search & Social Spring Summit 2010 will be held at the Doubletree Guest Suites in Tampa, FL on May 3-4, 2010. Special conference rates are just $109 per night for the suites, which include a kitchenette area, living & meeting area and separate bedroom.

The waterfront Doubletree Guest Suites in Tampa Include :

  • Complimentary 24-Hour Business Center
  • Complimentary Airport and Local Transportation
  • Heated, Outdoor Pool that overlooks the Old Tampa Bay Wildlife Preserve
  • 24-hour fitness center
  • Waterfront Location with Bay View Suites

For additional information and to purchase tickets, please visit

Category Careers
SEJ STAFF Loren Baker Founder at Foundation Digital

Loren Baker is the Founder of SEJ, an Advisor at Alpha Brand Media and runs Foundation Digital, a digital marketing ...

Jessica Bowman, Mike Gray & Greg Boser Added to Search & Social Summit Lineup

Subscribe To Our Newsletter.

Conquer your day with daily search marketing news.