Last year we announced that Search Engine Journal entered into a partnership with Market Motive to help provide search marketing certification courses; and I’m happy to announce that this partnership is continuing into 2011 with an emphasis on the upcoming January 10th Master Certification Course.
While a few colleges and universities have started offering actual SEO degrees, they are few and far between, and the staff selection is less than shimmering. However, for business people looking to magnify their knowledge of the field, search engine experts eager to learn from the experts, or those looking to break into the field, one company provides a solution of hardened SEO and search marketing experts. Market Motive offers 100% online courses provide mentorship and project feedback by the bestselling authors and top speakers in our industry – some of whom contribute to SEJ.
These globally recognized figures, including Bryan Eisenberg, Jennifer Laycock, Todd Malicoat, Avinash Kaushik, Greg Jarboe, and David Szetela, will be teaching the finer points of their respective areas of specialization. For those not familiar with big names in the industry, this group is comprised of bestselling authors and top international speakers on search engine optimization, pay per click advertising, social media, web analytics, and conversion optimization.
Special SEJ Reader Discounts :
Discount Access Codes:
To kick off our new courses, we are offering several discounts just for our loyal Search Engine Journal Readers:
- SEJMC1K9 $2500 ($1000-off) Master Certification Course in SEO, Landing Page Conversion Optimization, PPC , Web Analytics, and Social Media Marketing. The 90-day course starts January 10th. Start now for early access to classes.
- SEJPC99M $99 ($200 off) for first month of continuous training. Subsequent months are automatically billed at $299. Cancel anytime.
Enter your discount access codeat the bottom of the final checkout page for an adjustment in your tuition.
While the courses are online, they also feature real-time instructor interaction during weekly coaching sessions. Registrants will also receive projects and assignments that will be evaluated by these world-class specialists; access to Market Motive’s collection of video lessons; access to staff for “direct, anytime Q&A”; and the well-respected “Internet Marketing Master Certification” — once you’ve completed the final test and a defense of your dissertation.
“We’re passionate about teaching,” said Market Motive’s CEO, Michael Stebbins. According to Stebbins, the extensive experience of the organization has allowed them to find an ideal environment for in-depth learning that remains efficient and affordable.
The program has received endorsements from several major companies in the industry, including Rasmussen College, the Direct Marketing Association, and Search Engine Strategies. Mark Bietz, a spokesman for Rasmussen College, stated “The difference [with this program] is faculty interaction and their desire for students to learn the material. The cost of paying the entire Dream Team a consulting retainer for three months would be in the hundreds of thousands of dollars; however, the type of experience you get is comparable, and at a fraction of the cost.”
That specific cost is $3,500, for which participants can register either as an individual or as a group, making this appropriately targeted at organizations as well as individual professionals. The Market Motive program starts on January 10th, 2011, and available space is limited.