Search Engine Strategies San Jose 2007 – Parties Update

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There are only a few days left until the SES Conference and Expo will be held again at the San Jose Convention Center in San Jose, California. The event starts on Monday August 20, 2007 and ends on Thursday August 23, 2007.

This years keynote speakers are Jim Lanzone, CEO of (Tuesday keynote) and Marissa Mayer, VP Search Products & User Experience of Google, Inc. (Wednesday keynote).

This is the last SES Event that is being co-hosted and organized by Danny Sullivan and Chris Sherman who are the creators of the event.

Here is a quick overview of the conference for the people who never attended a SES Event:

  • Delivers real-time actionable information you need to grow your business through search engine marketing (SEM/SEO);
  • Teaches the ins-and-outs of search engine marketing from top search experts and the search engines themselves;
  • Provides a unique setting to network with fellow marketers and search engine industry professionals and discuss the trends in search engine marketing;
  • Grants access to the world’s most comprehensive gathering of search engine marketing & optimization-related solutions providers and potential partners & affiliates;

The Event includes four days of sessions in five tracks running parallel every day from a total of sixteen different tracks overall. Here is the tracks list: Advertising Track, Analytics Track, ClickZ Track, Clinics Track, Content Track, Contextual Track, Conversion Track, Fundamentals Track, Industry Track, Issues Track, Linking Track, Multimedia Track, Organic Track, Searchers Track, Social Media Track and Vertical Track.

The Expo is open for two days.

The most important parts of the conference are the social and networking events, called parties in normal people’s language. Meeting people face to face makes all the difference. Not only partnerships will be formed or reinforced, but also information will be exchanged that are nowhere published and not accessible anywhere else.

See the SES San Jose 2007 party thread at Search Engine Watch Forums.

Based on the thread at SEW, official emails from Incisive Media and some other blog posts and comments, did I come up with this list of SES San Jose 2007 social events that are open to the public.

Tuesday, August 21, 2007

Event: AOL Search Lunch
Where: San Jose Convention Center, Room J (next to the Keynote Hall)
When: 12:00pm-1:15pm

Enjoy free lunch, network with other search engine professionals and watch a demo of the new AOL Mobile Search. Space is limited, so reserve your spot today! Registration ends ends on Thu, August 16, 2007, at 12 pm PDT/3 pm EDT.

Important: Please stop by the AOL Search table located outside of Room J (next to the Keynote Hall) between 9:45 am and 12 pm on Tuesday, August 21, to pick up your RSVP confirmation card. Make sure to bring a print out of your registration confirmation, your photo ID and SES badge. Your RSVP confirmation card will be used to enter for a chance to win an iPhone. See event details.

Event: Google Dance 2007
Where: Googleplex, 1600 Amphitheatre Parkway, Mountain View, CA 94043
When: 7:00pm – 11:00pm
Who: Google

Wednesday, August 22, 2007

Event: WebMasterRadio.FM SearchBash 2007
Where: Vivid Nightclub (Formerly Studio 8), 8 South First Street (5 mins walk from the convention center)
When: 7pm – 9pm
Who: WebmasterRadio.FM

WebmasterRadio.FM’s SearchBash 2007 at SES San Jose 2007 is presented by and sponsored by Bruce Clay Inc, Network Solutions and

Event: DoubleClick Party (Not Confirmed)
RSVP: ???
Where: Paragon Restaurant
When: ???
Who: DoubleClick (soon Google)

Event: Intuit’s Hospitality Party at SES – Uncork the possibilities
Where: Marriott Hotel – Willow Glen Room
When: 6:00pm – 8:00pm
Who: Intuit (Quicken, Quickbooks, Turbotax)

Intuit cordially invites you to a wine and hospitality event at SES. Join your friends and colleagues for a delightful evening with great food, music, wine and prizes! Details at Intuit’s website.

If somebody could provide the information to fill in the few missing gaps, that would be great. Simply use the comments box below to submit the details. General comments are welcome too of course.

I will arrive on Sunday and stay at the Hilton San Jose near the Conference Center. My cell phone number is available at the contact page on my website. I am looking forward to meet many people in person, who I met virtually in cyberspace over the past twelve months.

See you in San Jose!

Carsten Cumbrowski
Internet marketing resources portal at

Update: The location and time for the SearchBash by WebmasterRadio.FM is known now. I updated the event with the new information.

Carsten Cumbrowski has years of experience in Affiliate Marketing and knows both sides of the business as the Affiliate and Affiliate Manager. Carsten has over 10 years experience in Web Development and 20 years in programming and computers in general. He has a personal Internet Marketing Resources site at learn more about Carsten, check out the "About Page" at his web site. For additional contact options see this page.
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  • Simon Heseltine

    On Monday, August 20 SEMPO will host the following two gatherings – be sure to invite your colleagues:
    • “The Search Is Right Night”
    o Time: 6:00 – 7:00 PM
    o Where: San Jose Convention Center, Room B
    o Who is Invited: The event is open to SEMPO members and non-members alike, so brush up on your Plinko skills!
    o Info: Following brief remarks about the state of the organization, attendees are invited to learn how they can get involved with the various SEMPO committees, and enter for a chance to win door prizes such as an iPhone, gift certificates, and more.
    o Contact: For more information contact RSVPs are not necessary.
    • In-House SEM Meeting
    o Time: 7:30 – 9:30 PM
    o Where: Il Fornaio at Sainte Claire – Ballroom (across from the Convention Center,
    o Who is Invited: The meeting is open to both SEMPO members and non-members – the only requirement is that you are an in-house SEM…and yes, we do check at the door. Agency reps will be politely asked to leave.
    o Info: This one-of-a-kind event, hosted by SEMPO’s In-House Committee, is an excellent opportunity to network with other in-house professionals. Drinks will be provided, as will an excellent atmosphere to meet new people, connect with old friends, and expand your contact base.
    o Contact: For more information contact Duane Forrester, In-House Committee Chair, at

  • CarstenCumbrowski

    Hi Simon, thanks for the information about the SEMPO event.

    I remember last years SEMPO event at SES San Jose.

    Is it something similar this year (except for the not required RSVP)?

  • Simon Heseltine

    I wasn’t at SJ last year, but I would assume it would be a similar meet & greet, chance to chat, etc, along with some brief presentations from the podium, to other conferences that I’ve attended. Duane’s gathering later will be the same, but is only open to in-house people.