Today, Google announced something new for content publishers that will allow them to have more control over how content shows up in Google News. The newly launched Google News Publisher Center will let you make changes to Google’s record of your news site.
With the Publisher Center, your potential readers can be more informed about the articles they’re clicking on and you benefit from better discovery and classification of your news content.
To use the new Publisher Center, first you have to verify ownership of your site using Google Webmaster Tools. Then you can use the Publisher Center to directly make the following changes:
- Update your news site details, including changing your site name and labeling your publication with any relevant source labels (e.g., “Blog”, “Satire” or “Opinion”)
- Update your section URLs when you change your site structure (e.g., when you add a new section such as http://example.com/2014commonwealthgames or http://example.com/elections2014)
- Label your sections with a specific topic (e.g., “Technology” or “Politics”)
Whenever you make changes to your site, Google recommends checking for their record of it in the Publisher Center and updating it if necessary.
Getting started with it is a simple process, all you have to do is click on the link above and
- Verify ownership of your news site.
- Review and update your news site details.
- Review and update your site’s news section URLs & labels.
- Review the info again when your site changes.
At the moment, this new tool the tool is only available in the U.S. but Google plans to introduce it in other countries soon along with more features.