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Microsoft’s Digg Competitor : MSN Reporter

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Microsoft’s Digg Competitor : MSN Reporter

Now that AOL has entered the social news arena with Netscape and Yahoo has incorporated various del.icio.us and Digg influenced services into its social media and search platform, it’s time for Microsoft to also enter the picture.

MSN is testing the MSN Reporter, a Digg style social news site which was developed by a Dutch MSN team in Q4 2006.

MSN Reporter is only available in three markets; Netherlands, Belgium and Norway, while allowing users to share, vote and blog about news stories on Windows Live Spaces.

According to LiveSide, the sites have grown in popularity with some news stories earning up to 10,000 votes, or Kickens!

So far there has been considerable interest in the new service, with reportedly 500,000 and 800,000 users visting the site in the 1st and 2nd months respectively. With articles getting upto 10,000 votes and 1,000 comments, this is a on a completely different level to most existing social news sites.

This popularity does have some disadvantages though, with an increasing amount of spam now appearing on the site. What makes this such an exciting development however, is that the top 4 headlines from MSN Reporter are displayed on the MSN.nl homepage, for all to see. With popularity like this, we could be seeing the start of new era of social news on MSN.

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Loren Baker

Loren Baker is the Founder of SEJ, an Advisor at Alpha Brand Media and runs Foundation Digital, a digital marketing ... [Read full bio]

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