Everything You Need to Know About Online Reviews [INFOGRAPHIC]

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Everything You Need to Know About Online Reviews [INFOGRAPHIC]

As many e-commerce, local, and even enterprise companies know, online reviews can make or break a business. The infographic below describes some of the trends in online reviews, including:

  • In the US, Amazon is the leading review site. 42% of all its customers have left at least one review.
  • Other top US review sites include Google+, Yahoo, Yelp, and TripAdvisor
  • Yelp is the review site with the most global traffic
  • 84% of all consumers read online reviews, reading an average of 4-6 reviews before they begin to trust a business
  • 76% of customers are willing to pay more for hotels with better reviews.

How have online reviews affected your business?

Everything You Need to Know About Online Reviews

Infographic via WebRepublic

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Kelsey Jones
When she's not editing posts, Kelsey Jones hosts the Marketing Nerds podcast and moderates SEJ Summit conferences and Marketing ThinkTank webinars. She has been in... Read Full Bio
Kelsey Jones
Kelsey Jones
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