Websites are the top driver of new business in today’s digital-savvy market and this year, 50.5% of SEO pros are working with a larger budget than before.

Organic search results are getting increasingly competitive, and it’s more important than ever that you’re positioned to be discovered.

And as a marketing leader, executing a holistic SEO strategy that complements and augments your other digital marketing efforts has to be a priority.

But where should you focus your resources and attention to maximize results?

How can you cut the learning curve and get the tools, tactics, and techniques that will drive revenue straight to your bottom line?

These are just two of the biggest questions we address in our new ebook, “5 Key Enterprise SEO Priorities CMOs Need To Get Right” by Loren Baker, founder of Search Engine Journal.

Inside these pages, Loren outlines a strategic framework to help you set SEO priorities that matter and shares expert commentary, tips, and resources to help you succeed.

From benchmarking SEO performance to ensuring seamless workflows between departments, you’ll get expert insights to help you face the challenges of creating digital marketing strategies that actually work.

You’ll also find proven, data-driven practices you can use to level up your enterprise SEO game. Learn how to:

  • Structure your SEO roadmap effectively to get the best return on investments.
  • Get executive buy-ins for SEO initiatives.
  • Advocate for a symbiotic relationship among departments.
  • Leverage emerging search trends and technologies to stay ahead of the competition.

It’s never too late to pivot your strategy and make more effective decisions for continued growth. Let’s get started!

Thank you to our sponsors – TruPresence, InMotion Hosting, and Rock Content – for helping to make this guide possible.