Does Google Read Your CSS Files?
In the past, everyone knew that Google and the other engines, stayed away from your CSS files. However, after on October 19th, Matt Cutts posted a blog entry named SEO Mistakes: Unwise comments which showed an example of someone using CSS. Matt wrote;
I don’t recommend that people use CSS to hide text, and I don’t recommend that they document it, either.
Then Jagger update hit us, and many now believe that Google does peak at your CSS files. A DigitalPoint Forum thread asks Does google read external CSS files yet? Some reply “no” right off the bat, but I wouldn’t be so quick to say no. Many respectable SEOs have been chattering about Google reading your CSS just for this. So just be careful, especially now.
Barry Schwartz is the Editor of Search Engine Roundtable and President of RustyBrick, Inc., a Web services firm specializing in customized online technology that helps companies decrease costs and increase sales.