In a recent interview from Marketo’s Marketing Nation Summit, Murray Newlands talks with Alex Houg from Blitzmetrics about building an agency, and the benefits of utilizing college internships to give students real world experience and help bring fresh, innovative ideas to the business.
To find out more, watch the full interview below:
These are the key takeaways from video:
- In the interview, Alex explains that Blitzmetrics provides employment opportunities for college students because it gives them relevant, real world experience that makes them employable upon their graduation. According to a recent study, 36% of college graduates are working in jobs that don’t require a degree. According to Alex, this is largely due to the fact that students are graduating without many real world skills, which Blitzmetrics is trying to help change.
- Alex says that along with providing college students with real world working experiencing, Blitzmetrics likes working with college interns because they bring innovation and fresh ideas to the company. He says it’s the fresh perspective that students bring is a great complement to the relevant experience and expertise of Blitzmetric’s employees.
- Alex says that Blitzmetrics finds its college interns by partnering with colleges and universities. Blitzmetrics offers the interns a guided, work for credit opportunity where they work alongside Blitzmetrics experts to serve the company’s clients. The ultimate goal of the program is to teach students relevant skills and help them build their résumé for after school.
Please visit SEJ’s YouTube page for more video interviews.