Thinking of using Facebook Live for your brand? Lisa Lacy shares 15 best practices that you need to keep in mind when using this platform.
With so much that can be done with your social data, here are a few key metrics that can keep your marketing strategy grounded and focused.
Here are ten updates published in April that you should read if you want to stay up-to-date in the social media world.
Looking to grow your brand influence or want to connect with other users? Find Snapchat usernames with this list of Snapchat directories.
Private messaging helps businesses enhance the overall experience of customer service on social. Do you use Facebook Messenger to contact your customers?
Audi app Anchor launched weeks ago, but has already been gaining in popularity. Be an early adopter and learn the many brand benefits of this platform.
Most of the advice about running paid social ads deals with the technical process behind it. Here’s how you can create amazing Facebook and Twitter ads.
Facebook is going beyond the basic signals of liking, commenting, and sharing to now factor in viewing time as a ranking signal.
Learn about the opportunities and challenges of WhatsApp as a marketing channel. Read case study examples and helpful tactics for your first campaign.
There are two clear period of opportunity stand out when it comes to social media marketing. Here’s what you need to know about the Law of Double-Peak.
There are several different indicators that you can use to pick the social networks that you should focus on. Here are four steps to help you.
The new app, appropriately titled LinkedIn Students, is made specifically for helping college students in their efforts to find jobs after graduation.
Delivery Insights will begin rolling out globally to Facebook Ads Manager in a few weeks. Here’s what you need to know about Facebook Delivery Insights.
See why Twitter timeline change is good for your brand, and why you should keep loving it and start incorporating a content-driven strategy into your social media tactics today.
Instagram’s making changes. From an alogorithm update to 60-second Instagram videos, find out what your brand needs to know. Stat!
Last month, Twitter and Instagram had several notable updates compared to Facebook. Here are the ten social media updates for March 2016.
Facebook has updated its policies on how branded content is handled on the network,
Reddit finally has its own self-produced mobile app for the iOS and Android platforms.
Facebook has improved the search and discovery process for live videos, days after announcing a host of new features for Facebook live videos.
Facebook has launched new features for live videos designed to get more people in on the action.