Is Your Web Marketing Team Irrelevant? 12 Red Flags to Look For

If you know what to look for, there are a few tell-tale signs that your web marketing team may not be up to par.
If you know what to look for, there are a few tell-tale signs that your web marketing team may not be up to par.
There are countless things to do to build a strong web presence. This is an online marketing survival guide highlighting the most important aspects.
“Movement is life.” In the movie World War Z, those were the words Brad Pitt’s character spoke to a family who opted to barricade themselves...
Content marketing is making a resurgence. The good news is that SEOs and web marketers are now, more than ever, focused on producing quality content,...
Many people ask the question, “Is social media necessary to get good search engine rankings?” In my opinion, they are starting with the wrong question. I...
If only Ferris knew what was ahead. That quote comes from much simpler, and slower times. With the web and all it’s related technologies,...
When you hire an SEO to optimize your website, there is understandably an element of concern for the success of the optimization campaign. SEO isn’t...
For years we’ve been treated to the mantra, “Content is King!” and if you listen to all the predictions, it seems 2014 is to be...
Note: This is Part 2 of the post These Aren’t the Keywords You’re Looking For, which is based on a presentation of that name. Check it...
Note: This post originated as a presentation that never was. At least not yet. Originally intended for Pubcon Vegas 2013, somewhere between completing it and...
Link building isn’t dead. It’s still meaningful, it’s still valuable, and it still works. And it will continue to work until the web is replaced...
Ever notice how there is very little originality in the entertainment industry? Every year we’re subject to the same movies and TV shows that we’ve...
I recently had a discussion on the age-old topic of rankings vs. conversions. While the gentleman I was conversing with agreed that SEO is more...
Every time I hear the phrase “content is king,” I cringe. That phrase is probably the second most over-used cliche in the SEO industry—right behind...
Everybody thinks their SEO is the best. Guess what? It’s not. Not yours, not mine, not anybody’s. I didn’t say your SEO strategies aren’t good,...
Are you afraid that you’re missing out on an important event? Concerned that you won’t know what’s being discussed around the water cooler tomorrow? Worried...
There is a lot more to optimizing a page of content than just having an SEO research and throw in a bunch of keywords. The...
Not too long ago, I was wrapping up several hours of consulting when something amazing jumped out of my mouth. I almost immediately cringed when...
In a recent post, I provided a list of 10 Easy-Peasy Conversion Optimization Tips That Make Visitors Happy. That post barely scratches the surface of...
If all our clients considered conversions to be as important as top search engine rankings, I think I would pass out. Or pass the beers!...