About

Jason Barnard is an international digital marketing consultant who specialises in Brand SERPs. He also teaches Brand SERP optimisation to students at Kalicube.pro

He writes regularly for leading digital marketing publications such as Search Engine Journal and SEMrush and regularly features in others such as onCrawl, Search Engine Watch, Searchmetrics, Trustpilot and Content King.

Jason frequently speaks at major marketing conferences worldwide including BrightonSEO, PubCon, SMX London and Munich, ITB Berlin and YoastCon.

Jason has over 2 decades of experience in digital marketing, he started promoting his first website in the year Google was incorporated and built it up to become one of the top 10,000 most visited sites in the world (60 million visits in 2007 - and this is a site for kids up to ten years old !).

The Brand SERP Guy

Why “The Brand SERP Guy”? Because Jason has been studying, tracking and analysing Brand SERPs (what appears when someone Googles your name) since 2013...

Conclusion: Brand SERPs are your new business card, a reflection of your brand’s digital ecosystem and an honest critique of your online marketing strategy. That could well be enough to pique the interest of any marketer and any brand... in any industry :)

News: Jason has released a series of online courses that teach brand owners and marketers to optimise their brand SERPs : https://kalicube.pro/courses/

You might want to check out Jason's digital marketing podcast. The conversations are always intelligent interesting and fun. Guests include Rand Fishkin, Joost de Valk, Jono Alderson, Bill Slawski, John Mueller...

Just search "Jason Barnard podcast" on Google :)

I am awesome at

Brand SERPs

Favorite Tools

SEMRush, Ahrefs, Yoast, Google Analytics, WooRank, Trello

SEO

SEO in a Nutshell: Understanding, Credibility & Deliverability

By understanding what Google’s problems are, we can better help it to help us. Make sure your SEO efforts support Google’s three most important “needs.”