Google Authorship: An Interview with Google’s Sagar Kamdar
I recently interviewed Sagar Kamdar, Google’s Director of Product Management on Search, who is responsible for their Authorship program and their other “social initiatives” in...
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Google Adwords for Video Launches, Here’s What They Can Do Better
Google today took their Adwords for Video program out of beta and announced their “official” launch, integrating their paid search advertising model with video content,...
Optimize This! 10 Q&As on Customer-Centric Marketing with Lee Odden
I interviewed veteran Internet Marketer Lee Odden for his new book, Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media and...
Google’s “Fresh” Video SEO Tips for Website Product Pages
Google wants to always be featuring the freshest and relevant product information; and does so with their “freshness algorithm’ – originally released last fall as...
Social Video Marketing: A New Competitive Advantage
What do businesses mean when they say they do “social video”? Is it just about creating an interesting video and distributing it on YouTube and...