7 Types of Content That Dominate Position Zero
Learn about the most snipp-able types of content you can create to win position zero.
Aleh Barysevich
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Aleh Barysevich is Founder and Chief Marketing Officer at companies behind SEO PowerSuite, professional software for full-cycle SEO campaigns, and Awario, a social media monitoring app. He is a seasoned SEO expert and speaker at major industry conferences, including SMX and BrightonSEO.
Articles
Local SEO Best Practices for WordPress Websites
Here are seven simple SEO improvements you can make to boost the local search ranking of your WordPress site.
Top 10 SEO Mistakes Affiliates Make
Here’s a list of common SEO blunders that hurt the effectiveness of many affiliate campaigns.
Social Media Marketing for Link Building: Top Tactics & Strategies
Read on and learn tactics that you can try out when using social media marketing for link building.
7 Tips to Protect Your Site From Negative SEO
Negative SEO can reduce your organic search visibility and revenue. Here’s how to defend against negative SEO.
7 Survival Basics for ‘Fred’ & Other Recent Google Algorithm Updates
How to see if your site was hit by Fred or another Google algorithm update and prepare for future changes.
HTTP to HTTPS Migration: The Ultimate Stress-Free Guide
Here are the best practices and common pitfalls you need to know before and after you switch to HTTPS.
A Beginner’s Guide to Getting Featured on Product Hunt
Product Hunt is a great way to kick-start your business, yet getting featured isn’t easy. Learn how Product Hunt works and best practice for getting...
22 Tips to Gain More Followers on Twitter
If you’re ready to start taking your Twitter presence seriously, put on your hard hat and gloves. It’s time to get down to business!
11 Tips to Improve Your Online Store Sales via Social Media
Learn how to use social media to spark real growth in your online sales using some personal insights of the author and a healthy dose...
4 Most Important Ranking Factors, According to SEO Industry Studies
It’s no secret that a top Google ranking is made up of 200+ components. But how can anyone keep up on those, ever? Four most...
How to Make Your Site Mobile-First
Mobile is not a trend anymore, it’s mandatory. Here’s a walkthrough of the most important steps to make your site mobile-first in 2017.
How Will Google Penguin 4.0 Update Affect My Site?
Let’s look at the key differences between Penguin 4.0 and previous updates, how those changes impact your website, and how to see if you’ve been...
What Counts As an Intrusive Interstitial?
After January 10, 2017, sites with intrusive interstitials may not rank as highly. Here’s how you decide if your website is at risk.
11 Last-Minute SEO Tips to Get Ready for Black Friday and Cyber Monday
End-of-the-year holiday season calls for strong web presence. This advice will help you make some quick fixes to your site and increase your online sales.
Digital Marketing Factors You Need to Prioritize
Depending on which type of marketer you are, there are seven end-of-the-year digital marketing factors that you need to prioritize.
Can Visual Search Change SEO for E-Commerce?
Visual search might never replace text-based search, but in an industry that relies on images to appeal to its audience, it’s a trend to watch...
Optimizing for Voice Search with Siri, Google Now, and Cortana
Let’s look at the differences between preparing to optimize for search engines that let users search via the spoken word versus the typed word.
The Ultimate Guide to Influencer Targeting
In this post, Aleh Barysevich looks at the basics of influencer targeting and the tools you need to keep up in our noisy digital landscape.
Celebrating Our Armed Forces in the Digital Marketing Community
With Armed Forces Day approaching, SEJ would like to acknowledge the digital marketers who have direct experience or who have family members with direct experience...
How to Get People to Click on Your Pop-ups
Consumers say they hate pop-ups, yet sites continue to use them. That’s because, used well, they work. The key to success: Use them wisely.
How to Identify Dark Traffic on Analytics
Dark traffic is affecting your site and skewing your analytics, making it tough to figure out how your marketing is doing. Here’s how to deal...
Will Facebook Instant Articles Affect #SEO?
Let’s explore Facebook Instant Articles: how they work, what changes publishers have to make, and how those changes could affect SEO for their website.
5 Advertising Alternatives That Bypass Ad Blockers
Even as we find more sophisticated ways to advertise, we reach fewer people each year. Ad blockers resulted in $21.8 billion loss of global revenue...
5 Ways to Improve Your YouTube Organic Reach
With over a billion users and enough traffic, YouTube is the third most popular website globally. Here are five ways to improve your YouTube organic...
SEO 101: 5 Things Small Business Owners Should Know About SEO Friendly Web Design
As a small business owner building your first website or redesigning your existing one, you might wonder what makes a SEO friendly web design.
An E-Commerce Site Owner’s Guide to Google’s Mobile-Friendly Update
What’s cool about Google’s mobile-friendly update is it’s real time. So as soon as you update your site, you should gain or regain your SERP...
Top 5 Social Media Fails of 2013
Last year we shared an infographic about the greatest Social Media fails of 2012. The content was received very warmly by the community and we...
7 Tricks For Making Landing Pages Work For You And Your SEO Clients
What makes a landing page work? Why do some landing pages get people to stay, convert, and get shared socially, while others are just given...
What SEO’s can make of Google In-depth articles
Google In-depth articles is a new search result option introduced by Google in August 2013. Along with News, Images and a number of other familiar...