5 Social Media Analytics Companies You Need To Check Out

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GraphDive Facebook

We don’t need to remind you on the importance of social media analytics for marketers and businesses. But with so many social media formats, it’s becoming extremely difficult to chose the right analytics company that will effectively target your audience. And, to make matters worse, there are a constant number of startups trying to take a piece of the pie. Here are are five social media analytics companies that should be on your radar. You’ll thank us later.

5. SumAll

You may have already heard of SumAll, since the company is the leading provider of connected data analytics, but they recently announced the integration of Google+ pages into its data visualization tool. This move should help improve everything from SEO ranking, sales, site visits, and revenue.  The addition of the Google+ pages of competitors can be layered into charts help with competitor benchmarking.

4. Trendrr

Trendrr has been around for about five years and has worked with ABC, MTV, Telemundo, and Univision. Recently, it was acquired by Twitter. Twitter is planning on using Trendrr because of its real-time data capabilities. Trendrr is best used by media and ad companies to better understand how people use social media while watching TV.

3. ThoughtBuzz

ThoughtBuzz is a leading social media analytics company in India and South East Asia that was recently acquired by digital services network To The New. To The New will utilize ThoughtBuzz to integrate social media analytics into its digital services portfolio so that it can keep track of public content on social media networks.

2. Social Crawlytics

Social Crawlytics has been generating a lot of buzz because it’s a robust standalone social media analytics tool. If you have a Twitter account, this free asset will easily help you monitor, schedule, and analyze social sharing metrics in one intuitive dashboard. Also, you can check out where your competitor’s content is being shared and promoted.

1. GraphDive

GraphDive may be a startup, but so far it is very promising. The company uses Facebook Connect data, such as age, income, education, and relationship status, to offer businesses a better understanding of who their online visitors are. These vital insights can be used to give your consumers personalized recommendations, as well as, find new users that look like your best current customers.

Albert Costill
Albert Costill is a co-founder of evolvor.com and a freelance writer who has written for brands like ForRent.com and Search Engine Journal. When he’s not writing and brainstorming content ideas, this New Jersey native spends his time traveling, blasting music, and keeping his chocolate lab at bay.
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  • http://www.seologist.in Mayur Vyas

    Nice post. I have been various tools for social media, blogging platform and analytics but, these tools solve a lot of time consuming activities.

  • http://www.thoughtbuzz.net Anshul Jain

    Thanks for having us in this list.

  • http://www.GreenPeaMedia.com BJ Adkins

    Thank you for sharing this list. I have been looking at different programs to analyze social media data. This is the first time I have found them rated.

  • Sarah Parker

    Hi Albert, this is a good list of tools for social media analytics. Mostly for a newbie like me on social media analytics, it is hard to chose on tool that fulfills all your needs. But I think quintly.com shouldn’t be missing in this list. I heard a lot of positive aspects about this tool and finally tried it. So I would agree, somany metrics, individual dashboard and and and…all in one. Perfect for a deep analysis. Maybe you give quintly a try to see.