May 25, 2012

MDG Advertising created a great infographic called “It’s all About The Images“. Some of these infographics are fantastic resources for those of us that have to deal with clients that have no understanding of what it takes to succeed. This IG makes it extremely clear how critical good images are needed in any marketing venture. [...]

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May 25, 2012 | 1 Comment | Read Story

Friday Humor: Funny Items for the Ladies

I know some of you are going to ask why I haven’t created a list of things for the guys and I want you to know that day will come soon. However, there are many important things for the guys to read (learn) below, so I hope you enjoy as well.  Ladies first :-) A [...]

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May 25, 2012 | 2 Comments | Read Story

Mobile Isn’t Just for Your Phone

If you think the mobile space is only beneficial to consumers, you’ve got it all wrong. As marketers, we talk about mobile marketing, UI, and integration ad nauseam – trying to figure out the winning formula for improving conversions and the user experience on our mobile devices. We’re so focused on the direct bottom line [...]

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May 25, 2012 | No Comments | Read Story

The IPO Has Passed-Facebook Needs to Mobilize Toward the Future

Forget about the Facebook IPO fumbling.  Consider Facebook’s lethargic race toward the front of the mobile lines.  The uneventful IPO may cause lost investor fervor; but some game-producing brands’ interests in Facebook have already been waning. Let’s peer at Facebook’s friendship with CrowdStar Inc., an app development team.  CrowdStar was developing games for the social [...]

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May 24, 2012 | 1 Comment | Read Story

How to Use Discounts in Online Marketing

From online vouchers used as link bait for SEO or emailed discount codes used to reward loyal customers, businesses can use discounts to drive their marketing. So how can you use this tactic to increase your website’s traffic and what are the pitfalls? Voucher Codes Voucher codes are an easy way to offer discounts in [...]

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May 24, 2012 | 3 Comments | Read Story

Yahoo Axis Web Browser Thats Not A Browser Maybe

< sigh >…  Once again, Yahoo has yet another plan to innovate, and thus stay relevant in an ever more challenging search arena.  And just as they’ve done many times over the years, it already appears they’ve got a lot to learn about messaging.  Not to mention it appears they’re still stuck in “riding other [...]

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May 24, 2012 | 7 Comments | Read Story

3 Post-Penguin Online Marketing Tips for Small Businesses; Focusing on the User!

April 24th 2012 is a day that will be remembered as the launch of one of the biggest attacks against Webspam by Google’s Search Quality Team: the Penguin Update. Although Google claims that only 3.1% of the search queries were affected, many webmasters believe that this update has caused more damage than the Panda update [...]

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May 23, 2012 | 14 Comments | Read Story

7 SEO Apocalypses That Never Happened

“My site has been at the top of Google SERPS for very competitive phrases. It’s a high quality site offering hundreds of pages of original content. Then, overnight, my site hit the bottom for almost everything thanks to Jagger.” Back in 2005, it was one of the numerous forum threads agonizing over Google Jagger Update. [...]

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May 23, 2012 | 12 Comments | Read Story

Weekly Webinars and Upcoming Events 5/23/12

I’ve heard that doctors must constantly go to school to keep updated on the latest medicines and surgical techniques available. Now, I’ve never been to medical school, but I’m willing to bet that as an online marketer there is just as much to keep up-to-date on, if not more. Here’s some “schooling” for you below. [...]

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May 23, 2012 | 1 Comment | Read Story