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Using Tracking URLs With StumbleUpon Ads

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Using Tracking URLs With StumbleUpon Ads
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As someone who recommends and uses StumbleUpon Ads on a regular basis, I wanted to share a quick tip for anyone out there wanting to utilize tracking parameters in your campaign URLs.

As an Omniture user, you might have noticed that StumbleUpon will not allow you to create ads with tracking parameters that have a ‘#’ in them.

su-error

It is the ‘#‘ in the URLs which they have a hard time processing.

The trick to bypassing this step of the process and having your tracking parameters in your campaign URL, is to simply use a URL shortening service like Bitly, or you can complicate things by making your own redirect url for the campaign.

For some additional tricks for using StumbleUpon Ads effectively, you can checkout my slides from SMX West here.

Hope that helps and good luck with your StumbleUpon Ad campaigns.

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Brent Csutoras

Consultant at Brent Csutoras

Managing Partner at Search Engine Journal and a Digital Marketing Consultant, providing consulting, training, and coaching services at an hourly ... [Read full bio]

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