#Pinterest Makes Top 50 Website List

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Pinterest has finally made it into the top 50 most visited websites in the United States, according to comScore, with just over 25.3 million visitors in the month of September. It should not take long for the social pin-board site to surpass MySpace, Instragram, and Tumblr sitting at 47, 44, and 42 respectively. LinkedIn and Twitter rank at 26 and 27, just shy of 40 million visitors in September.

According to Marketing Land:

Pinterest has been growing dramatically for at least a year, but its recent growth is no doubt being fueled by the site’s decision in August to open registration to anyone, no invitation required.

The Pew Research Center’s Internet & American Life Project recently estimated that 12 percent of all Internet users use Pinterest, including 19 percent of all female internet users. The company’s recent mobile app upgrades should continue to drive adoption and usage.

Combine this information with a Shopify case study released in the spring, and there is a strong case for e-commerce brands to include Pinterest in their holiday marketing mix.

“Shopify tracked merchants in the U.S., Canada, the U.K., and Australia from September 2011 through April 2012. The sales figures showed that Pinterest users spent more money – an average of $80 per order – than customers who came through other networks like Facebook and Twitter,” reported Devon Glenn.

At the close of October, will you be able to take advantage of the traffic-driving power of Pinterest to entice holiday shoppers?

Image Credit: Fontcrafts /

Michelle Stinson Ross

Michelle Stinson Ross

Content & Outreach Goddess at AuthorityLabs
Michelle Stinson Ross is a digital marketing industry recognized authority on the outreach power of social media. She has worked as a community manager and... Read Full Bio
Michelle Stinson Ross
Michelle Stinson Ross
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  • Ray

    Well I would never have guessed that Pinterest would be as popular as it is and with that kind of traffic when it first came about or started. No wonder we see a lot of sites that are trying the same concept or similar to Pinterest popping up. It didn’t take them that long to break the top 50 mark either.

  • Chandler Bryson

    I would say pinterest’s future is bright, it is growing very fast. it is just around two years old and the kind of success it has got so far is really impressive. There are other similar websites too which operates on photo tagging concept like tumbler, clip board, instagram but pinterest is driving more traffic than others.
    Answer to your question “Yes, I did take advantage of pinterest’s power of driving traffic.”

  • Pinterest Marketing Pro

    Very interesting stats, especially for Pinterest! Last I read, it was the 3rd largest social media platform. I’ll admit that as a marketer I was a little bit hesitant at first about joining this latest social media sensation but after coming across so many resources about how awesome it is, it’s been a tremendous help to my biz. An excellent Pinterest Influencer Network I’ve come across that’s been really helpful worth mentioning is PinLeague. Hope this helps and thanks!