Microsoft to Continue Battle Against Google Even Without Yahoo

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It’s now time for Microsoft’s chairman Bill Gates to say something about the never ending issue about the unsuccessful Microsoft take-over bid of Yahoo. Mr. Gates who said that the Yahoo offer was as fair as they could give said that Microsoft will invest more on Web search to compete against Google. This, Microsoft will do, with or without Yahoo.

Mr. Gates said that Microsoft has all the resources to make big investments in the engineering and marketing to strengthen its web search infrastructure even if they failed to acquire Yahoo. Although the take-over bid failed to materialize, Gates however acknowledge the fact that it would have been easier for Microsoft compete against Google in the web search market if it was successful in combining forces with Yahoo. Given Yahoo’s great engineering work done by its engineers, a Yahoo-Microsoft tandem would have given Google a good competition.

Exactly how Microsoft is planning to strengthen its web search machinery to compete was not made clear by Gates however.

And with Yahoo always standing in close second to Google, I think Microsoft would have to deal in beating Yahoo before it even dreams of competiting against Google. And I don’t think Yahoo would give them an easier time, this time.

Arnold Zafra
Arnold Zafra writes daily on the announcements by Google,, Yahoo & MSN along with how these announcements effect web publishers. He is currently building three niche blogs covering iPad News, Google Android Phones and E-Book Readers.
Arnold Zafra
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  • Mike

    This deal is not dead. A merger with Yahoo will/would be a disaster. Two totally different cultures. However I don’t think this deal is close to dead.. Microsoft has offered $40 a share before for Yahoo, Microsoft could take the offer directly to Yahoo’s shareholders. I still think it gets done in the $35-37 a share range.

  • hemant

    I think yahoo could have reasons for rejecting the offer and trying to grow on their own, or compete with with Google. However, yahoo is worth nowhere near that much. They’re being ridiculous.