Is Twitter on the Road to an IPO?

SMS Text

Judging by the new faces that have started to work at Twitter this week, there is a possibility that the microblogging site may be setting the stage to go public.  On Monday, Nicole Wong, former Vice President and and Deputy General Counsel at Google, started work at Twitter.

Wong joins the team as Legal Director under Twitter General Counsel, Alex Macgillivray.  TheNextWeb noted, “As Twitter has grown, it has taken on a reputation as a platform for communication during emergencies like Hurricane Sandy. But it has also ended up being a platform for discussions around political events like the Arab Spring uprising. As it becomes a larger pulpit and driver of discussion, governments and agencies will no doubt begin to exert more pressure on the company to censor itself or its users. Wong’s expertise in this arena will no doubt come in handy.”

Yesterday another former Google Exec. joined the Twitter flock.  Aliza Knox, formerly Managing Director of Commerce for Google in Asia Pacific, has become the first exec in Twitter’s Singapore-based pan-Asia office.

According to TechCrunch, “This signals a few things for Twitter, including an interest in international expansion for partnerships and ad sales. Knox spent a bit over five years at Google in her current role. Previous to that, she was managing director of online sales for Asia Pacific for four years.”

Adding legal talent and solidifying international executive positions, is Twitter looking to public investment in its future?  On the heels of Facebook’s less than stellar IPO, will you be more or less interested in Twitter stock?

Michelle Stinson Ross

Michelle Stinson Ross

Content & Outreach Goddess at AuthorityLabs
Michelle Stinson Ross is a digital marketing industry recognized authority on the outreach power of social media. She has worked as a community manager and consultant for several brands to increase brand awareness, raise the visibility of special promotions, and train their teams to use the social space to connect with media influencers and the public. Michelle is part of the marketing team at AuthorityLabs and co-hosts #SocialChat, a Twitter based live chat that covers a variety of topics geared toward social media marketing (Mondays at 9 p.m. ET). Her passion for social media marketing has made her a regular conference speaker at events like ClickZ Live, and Search Marketing Expo. She has also been a featured guest on Webmaster Radio and several industry Hangouts on Air.
Michelle Stinson Ross
Michelle Stinson Ross
Get the latest news from Search Engine Journal!
We value your privacy! See our policy here.
  • Iman

    Woow….! I don’t think that the Twitter imitates the Facebook step to the IPO. But I don’t see Twitter’s revenue source, e.g: ad on Twitter. The revenue always measured as indications and requirements for IPO. All companies which initiates the IPO are required to report the revenue statement.

  • Dylan

    I will be completely uninterested in Twitter’s IPO if it occurs. Twitter has no revenue. The only way they’re able to pay to run their servers is by raising more equity capital. I’ll be damned if I’d invest money in a company whose revenue strategy for the last few years has been to continually raise more funds not unlike a pyramid scheme. (Please note that I’m not suggesting that Twitter is a pyramid scheme or anything of the like; I’m merely saying that it seems to be an unattractive investment as currently, the only returns are coming from the capital of new investors)