How I Got a Do-Follow Backlink from a PR 10 Domain

SMS Text

So you are probably reading this post title thinking that this is too good to be true. Well it’s not! And I will prove it…

Back in March of 2009, I came across a regular column on CNN: Small Business, called Website Remedies. This column “enlists Web marketing and search-engine optimization specialists to analyze small-business Web sites in need of an overhaul.” After reading one of the articles, I noticed something that caught my attention and really got me excited. At the end of the post, it asked if any other SEOs or Internet Marketers would be interested in contributing, to e-mail them.

So I did just that! I sent a personal e-mail to the editor, telling her about my experience and how I would love to contribute to an upcoming post. After about three months of hearing nothing, I pretty much thought it was a lost cause…and frankly I forgot that I even contacted them. However one day, there it was, sitting in my e-mail. A letter from the editor requesting a time to discuss a future website that would be featured in their Website Remedies section. I couldn’t believe they actually contact me after so long and wanted me to provide advice on a particular website.

A few days later I did about an hour long phone interview with the editor, giving feedback on the website and offering my recommendations on how to improve the site. About a month later, the post was published, with a nice little do-follow link back to my employer at the time’s website. Even though that article page only has a PR of 3, the subdomain it is on ( is a PR of 9 and the base domain ( is a PR 10.

Now judging by the last post (July, 2010), it seems that they have either retired that column or have cut down on the number of posts they publish under that particular section. However it would be worth a shot to try what I did and see if they reply back.

A Lesson Learned

This is just one example of how someone can receive an amazing, high-quality link back to your website or blog. The lesson is, that these opportunities are available every day. You just need to keep your eyes and hears open and always be looking for opportunities of how you can provide value to a certain market. Doing things like guest blogging, conducting interviews, answering questions people have in forums, are all outstanding ways you can gain quality backlinks, while helping your target audience

Mark Thompson
Mark Thompson is the creator of StayOnSearch, a blog dedicated to Marketing Professionals, SEO's, and Business Owners. He also is the President of Search Creatively,... Read Full Bio
Get the latest news from Search Engine Journal!
We value your privacy! See our policy here.
  • Joec814

    it’s a PR 3 link……nice BS title

    • Gerald Weber

      But as he stated the root domain of CNN is a PR 10. The title is “How I Got a Do-Follow Backlink from a PR 10 Domain” is indeed a PR 10 domain, so the title is not BS.

      • Uncle Demotivator

        But the subdomain (on which the link is present) is PR 9 not 10 – so it’s not correct title anyway.

  • seo moves

    Yes, I have been spraying the earth for links for years, and it is amazing how 12-18 months later, someone pops up. Just got an exclusive link from a PR8. I initially contacted them 18 months ago…..just takes time.

  • Alex

    It really is surprising how many opportunities are out there. They are just buried under so much junk that it is a real task to find them.

  • Gerald Weber

    Great job bro!

  • Kiran Bista

    You made a Great shot! And I do agree with the moral of the story…God helps those who helps themselves 🙂 Great post Mark thanks for sharing.

  • Steve Jobs

    Definitely there are lots of opportunities out there to get a link from a PR 10 domain but only a few are given the chance. The real question is how can we ever get a link from a PR10 page.

  • Pitstop Media

    going by your logic it will be much easier to get a link from DMOZ (PR 8) and get listed on a page that is not even indexed. Would you write an article about that achievement?

  • Pitstop Media

    just to add to the previous comment, the value of your link doesn’t come from the page rank, but rather from the fact that the page has strong editorial guidelines and search engines are most likely to know that’s a trusted source

  • benin

    Terrific work, Mark. I guess it goes to show that opportunities are literally everywhere-especially where we don’t expect them. Thanks for the story.

    Take care.

  • id agency

    Get a BL from CNN is really nice, definitely. But guys… PR is dead, Google doesn’t even update it ourdays. Wake up !

    • Uncle Demotivator

      Not true – I’ve recently noted PR change on one of my websites (not PR cut – my website PR has been raised). However I agree that PR is not that important nowadays.

    • Popular*

      Our site’s PR recently increased from PR3 to PR4. Google does updates its PR.

  • ian_art

    “The lesson is, that these opportunities are available every day.”

    Indeed so, Mark. It’s just that we often fail to see the link building potential behind them. The trick is to have your link builder’s vision on all the time methinks.

  • Search Monkey

    I think this is a great method to get a link from a highly trusted source. This may not be a scalable technique although it is definitely not a opportunity that should be overlooked.

  • Search Monkey

    I think this is a great method to get a link from a highly trusted source. This may not be a scalable technique although it is definitely not a opportunity that should be overlooked.

  • appointment scheduler

    nicely done, so much of work for a backlink!

  • Will

    Hey Mark,

    How do you measure the actual impact of this specific link on your rankings?


  • Rogersmith

    That;s good..getting backlink from a page rank site is not so easy…
    seo usa | seo europe | seo canada

  • davao city jobs directory

    awesome! this site is very informative.thanks for sharing this.

  • Grant


  • Affan

    Yup, guest blogging helps a lot especially if you wanna get a backlink from a website with high PR

  • Stpetersburgagency

    Excellent reading thank you and its worth the effort to get a worthwhile backlink of this high standing. Well done and thanks for the great info

  • Urwa Industries

    Great job bro!


    a nice posting you shared with us, its very usefull for all webmasters, thankyou for sharing this nice information wid us.

  • Muminul Haque

    First of all thanks for this post. I am gonna try this now.

  • Darius

    I can’t believe that the editor actually called you!!! That’s very flattering!

  • Name Removed

    Will switching server hosts affect my search engine rankings?

  • Mark Saffron

    I t is really hard to get backlinks these days, specially when it comes to be relevantly close to the website itself.

  • Sagar Desai

    Hey Mat,

    Thanks for this nice tip. Yep, guest blogging is the most genuine way does help you to get quality backlinks from High Pagerank sites.