About

A nuclear physicist by training, Dr. Berkan worked on artificial intelligence, fuzzy logic, and semantics over the past two decades with emphasis on search and dialogue systems. In his own words, his main interest is "the bridge between technology, which is solving problems without understanding them, and science which is understanding problems without actually solving them."

SEO

Is There A Deception In the Google Ad System?

As I was writing my previous article for SEJ, I conducted several experiments during which I stumbled across few troubling issues with Google’s methods. One...

Riza Berkan
12/13/2012
2.0K Reads
5 min read

SEO

With Relevancy Totally Irrelevant to Its Success: What is Google?

I am writing this article in response to the recently posted“Google Quality Rater Guidelines 2012” document, seemingly leaked, speculatively injected into the market. Before I dissect...

Riza Berkan
12/9/2012
2.5K Reads
10 min read

SEO

Big Data: A Blessing and A Curse

“Hi, nice to meet you, my name is ZettaByte!” If you are from the generation familiar with the terms MegaByte, GigaByte, and TerraByte, prepare yourselves...

Riza Berkan
12/2/2012
3.3K Reads
6 min read

SEO

Information Pollution & Doomsday Consequence

“Information pollution is the odorless, invisible sewerage of human intelligence, somebody has to clean it up.” If you go to the Wikipedia page for pollution,...

Riza Berkan
11/27/2012
2.7K Reads
6 min read

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