How to Get More Value Out of Your Video Marketing
The options to use video to boost your business abound. Here are ways to integrate video into your marketing plans.
Michelle Stinson Ross
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Michelle Stinson Ross is a digital marketing industry recognized authority on the outreach power of social media. She has worked as a community manager and consultant for several brands to increase brand awareness, raise the visibility of special promotions, and train their teams to use the social space to connect with media influencers and the public. Michelle is the Director of Marketing Operations at Apogee Results and co-host of #SearchTalkLive. Her passion for digital marketing has made her a regular conference speaker at events like Digital Summit, Pubcon, Zenith, and Search Marketing Expo. She has also been a featured guest on Webmaster Radio and several industry Hangouts on Air.
Articles
Matt Cutts Tips for Updating News Articles
Matt Cutts, head of the Google Webspam team, fields a great question about how to handle developing news. “If I have a developing news story, should...
Infographic: How Users Interact with Pinterest
There has been a great deal of buzz about marketing opportunities via Pinterest over the last year. But is the buzz about something that is...
Matt Cutts and Othar Hansson on How to Establish Authorship
Have you ever noticed that some search results show up with a smiling face included? Like this one for Matt Cutts. This is the Google...
Social Super Bowl Infographic
Of the major brands pulling out the big bucks for air time during the Super Bowl, who had the most potential to come out a...
Matt Cutts on Negative SEO
For the last several months there has been a great deal of discussion of negative SEO, what it is and how to counteract it. Matt...
A Conversation with Gary Henderson: Interactivity Digital Conference
Gary Henderson is the Founder and CEO of Interactivity Marketing. He has spent the last 11 years managing digital marketing in various capacities. He has...
Book Review: Think Like Zuck
What does it take to be a pioneer, a change agent, a success in business today? Do Mark Zuckerberg and other innovators like him have...
#Facebook Search Impacts Business Pages
Yesterday Facebook CEO, Mark Zuckerberg, unveiled the next big step in the social network’s development. Soon Facebook users will be able the search within the...
#Amazon Offers Social Friendly “Pages” for Brands
Holiday shopping season has begun in earnest, and Amazon is kicking it off with new brand opportunities for their 3rd party vendors. Introducing Amazon Pages...
Facebook EdgeRank: The Truth About Page Feed Reach and Promoted Posts
There have been a lot of articles circulating through the blogosphere over the last several days about whether or not Facebook intentionally adjusted the EdgeRank...
A Conversation with Danny Sullivan
Recently I had the pleasure to talk with Danny Sullivan, editor-in-chief of Search Engine Land, about Search Marketing Expo. Danny serves as Third Door Media’s chief content...
MajesticSEO Launches Backlink Upload Tool
Majestic SEO has added more tools to the SEO’s bag of tricks. Paid account users now have the option to upload their backlink list in...
Facebook Leaves the Privacy Barn Door Open to App Developers
Updated Post Yesterday afternoon, Miranda Miller of Search Engine Watch broke the news about how some Facebook app developers are exploiting the private information of...