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Dave Rigotti

Dave Rigotti

Linkbait 101: How To Create Linkable Content and Get Others to Link to It
SEO

Linkbait 101: How To Create Linkable Content and Get Others to Link to It

Linkbait 101: How To Create Linkable Content and Get Others to Link to It

Creating linkbait, or getting website to link to you on their own, and with Google starting to devalue paid links, it couldn’t be a better...

  • Dave Rigotti
  • 11/28/2007
  • 1.6K Reads
  • 4 min read
Google’s Treatment of Underscores vs Hyphens – The Confusion
SEO

Google’s Treatment of Underscores vs Hyphens – The Confusion

Google’s Treatment of Underscores vs Hyphens – The Confusion

Back in July, Matt Cutts made the announcement at the WordPress Wordcamp that underscores are now treated as spaces in Google. Blogs, webmaster communities, and...

  • Dave Rigotti
  • 11/26/2007
  • 8.4K Reads
  • 2 min read
Why You Should Bid on Brand Keywords in Google
SEO

Why You Should Bid on Brand Keywords in Google

Why You Should Bid on Brand Keywords in Google

As competitive as we get, sometimes brand keywords are the most overlooked. Brand keywords are also some of the cheapest clicks. Not only that, but...

  • Dave Rigotti
  • 10/31/2007
  • 3.8K Reads
  • 2 min read

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Current Market Trends For The Fastest-Growing SMB Industries

Current Market Trends For The Fastest-Growing SMB Industries

Demystifying SEO Investments: Expert Advice On What CMOs Can Expect

Demystifying SEO Investments: Expert Advice On What CMOs Can Expect

Wednesday, May 25 at 2 pm ET
5 Key Enterprise SEO Priorities CMOs Need To Get Right

5 Key Enterprise SEO Priorities CMOs Need To Get Right

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