6 Ways To Supercharge Your Campaign Insights With Multi-Touch Attribution
Learn how multi-touch attribution can help you better understand your customer journey. Blend first & last-touch data to find key marketing insights.
About
A results-driven organic search marketer, Bill has been in the industry for 18 years. Bill specializes in developing organic search strategies that match consumer demand to business priorities. Throughout the years, Bill has worked with companies such as Microsoft, Hilton, General Motors, Bridgestone, and Coca-Cola to create and deploy marketing strategies spanning organic and paid search. Within his career, he has worked with most verticals and industries. Bill is an avid BBQ chef known for his ribs and brisket.