Still obsessed with SERP monitoring? Learn four ways to rethink your approach to rank tracking for a more holistic enterprise SEO strategy.
Search engines like Google miss about half the content on large, enterprise websites. Missed content = missed profits.
Botify helps you uncover those missed opportunities and turn them into profitable business outcomes by giving you insights from each stage of the organic search process, saving you time and mitigating risk with prioritized actions and alerts, and maximizing your resources by automating critical SEO tasks.
That’s why so many of the world’s largest brands, from Expedia to Condé Nast, trust Botify.”
Botify combines data from website crawls, log files, analytics, and Google Search Console performance data so you can dig deep and uncover correlations in your data (ex: How does page depth impact crawl frequency? Does content uniqueness correlate with organic traffic?). Botify gives SEOs who work on the biggest sites on the web visibility into the entire search process, from crawling to revenue.
Today, hundreds of enterprise organizations in industries ranging from travel (Expedia, AirBnB, Marriott) and e-commerce (Staples, Zalando, Farfetch) to publishers (Refinery29, Slate, Condé Nast) and agencies (Merkle, Digitas, iProspect) use Botify to drive sustainable and profitable outcomes from the organic search channel.
Botify is a fast-growing, VC-backed, SaaS company with $27M in funding and offices in New York, Seattle, Paris, and London.
It’s important to provide high-quality content, but how do you measure it? Here are suggestions of meaningful metrics and how to use them.