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Oh, Canada! Search Engine Journal Makes Its Way to Toronto

Toronto Skyline

Just in time for spring to thaw the bitter Canadian cold, SEJ will be taking the show on the road to the Great White North.  Yours Truly will be team teaching a social media workshop and taking the podium twice for Search Marketing Expo, SMX Toronto.

There will be lots of great learning opportunities going on at the foot of the CN Tower in Downtown Toronto.  Hands on full-day workshops will be the preamble to the events at the Metro Toronto Convention Centre.  For those of you that have committed to revving up your social media presence this year there will be a workshop on Tuesday March 19th that will help you and your customers make the climb up the down escalator of social marketing.  Then the big fun begins on March 20 with day one of the conference.

Here’s a sampling of what’s on tap this year:

Day 1 SEO and Paid Search

  • Google Bought A Zoo: Surviving Penguins, Pandas & Other SEO Beasts
  • Amazing Paid Search Tactics & Tools
  • What SEO Metrics Are Truly Important?
  • Getting Ahead With Google+
  • Maximizing Google Paid Search Campaigns
  • From Authorship To Authority: Why Claiming Your Identity Matters
  • PPC Analytics: Crunching Your Own Data

Day 2 SMX Advanced and Social Media

  • Beyond Search: Leveraging Ads On Facebook, Twitter & LinkedIn
  • Advanced Keyword Research & Competitive Analysis Tactics
  • Tuning Up Your Twitter Tactics
  • Retargeting & Remarketing: The New Behavioral Ads
  • Social Sites You Shouldn’t Overlook
  • Hardcore SEO & Social Power Tools

I will be team teaching the Social Media workshop with the amazing Alan K’necht of Digital Always Media.  I will also be bringing lots of fun and great info to the panel sessions on Twitter and Social Sites You Shouldn’t Overlook.  That means that I will have lots of time to network and get to know other attendees on Day 1.  Trust me, there’s nothing like being there.  Early Bird pricing for SMX Toronto ends Jan. 25th, so better click the registration link now and make plans to join Search Engine Journal for internet marketing Canadian style.

Category Careers
Michelle Stinson Ross Director of Marketing Operations at Apogee Results

Michelle Stinson Ross is a digital marketing industry recognized authority on the outreach power of social media. She has worked ...

Oh, Canada! Search Engine Journal Makes Its Way to Toronto

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