In this pilot episode of Search Engine Nerds, Kelsey Jones is joined by Zeph Snapp to talk about best practices for creating Spanish versions of websites. Zeph and Kelsey discuss what you need to do before getting started, whether translating content is better than creating new content, and what to keep in mind when it comes to international SEO.
SEJ Founder Loren Baker joined SEJ ThinkTank on February 8th to share link building strategies for those less-than-exciting industries. Check out this post for a full recap of his presentation, including slides and a video.
In this new working world and with the constant changes in technology, how do we keep ourselves from burning out? Kathleen Garvin and Amanda Russell join Marketing Nerds to share their insights on how to avoid burnout in this digital age.
How does a brand find the “why” behind the “what” with social media insights? In this episode of Marketing Nerds, Caitlin Rulien is joined by John Donnelly III of Crimson Hexagon to chat about better understanding what customers are saying on social media.
Amazon and e-commerce expert Robyn Johnson joins Kelsey Jones to share the latest insights and best practices for Amazon SEO.
In this episode of the Freelancers Forum series, SEJ editors Kelsey Jones and Danielle Antosz share tips for moving from a hustle mentality of fear to one of time management and triumph.
Danielle Antosz, SEJ’s Features Editor, and a full-time freelancer, joined SEJ ThinkTank webinar series to talk about finding freelance clients. If you are looking for ways to succeed in freelancing, there are plenty of insider tips that you can learn from her presentation.
In this episode, SEJ’s Social Producer, Caitlin Rulien, chats with Noelle Federico of Dreamstime.com. They discuss brands who are rocking Instagram, how to gauge success, and apps to help along the way.
Kelsey Jones speaks with Simon and Edward from Blue Array on what the upcoming Mobile Interstitial Penalty from Google is, how to check to see if your site has been affected, and how a mobile-first world has affected UX.
Erin Robbins of Ginzametrics talks with SEJ Executive Editor Kelsey Jones about why sales and marketing should actually work together, and how the personal relationship building of sales is something that could serve digital marketing departments better.
As host of Janes of Digital and part of the Bing Ads Global Community Engagement team, Frances Donegan-Ryan speaks with Kelsey Jones on how talking about issues in race, gender, and diversity in our industry can make us stronger, as well as what to do when you see harassment happening.
If you have considered marketing your brand on Reddit, you have likely heard the horror stories. The AMAs gone […]
In this Marketing Nerds episode, Sara Spivey, Chief Marketing Officer at Bazaarvoice, joined SEJ Features Editor Danielle Antosz to discuss the power of online reviews and how to use them to drive ROI.
In this episode of Marketing Nerds, Kelsey Jones was joined by Brody Dorland, co-founder of DivvyHQ, to talk about how to craft a content marketing strategy, what types of content you should be creating for your industry, and how to repurpose your content.
Loren Baker, the Founder of Search Engine Journal, joined the SEJ ThinkTank on November 30th to share his link building expertise. This is a full recap of his presentation, including a video.
When it comes to marketing, it’s all about how we talk to each other. Geoffrey Colon joined SEJ Executive Editor Kelsey Jones to discuss how communication and emotion affect marketing and the impact of voice search on our industry.
In this episode of Marketing Nerds, Brent Csutoras, SEJ’s Chief Social Media Strategist, joined SEJ Executive Editor Kelsey Jones to talk about how to manage multiple online businesses effectively.
In this Marketing Nerds episode, SEJ Features Editor Danielle Antosz was joined by Kerry Jones, Associate Marketing Director at Fractl to talk about how to responsibly create content around news and hot button topics.
When it comes to making the most out of your SEO budget, content and page speed matter. Here are cost-effective ways of creating custom content and improving page speed straight from the experts.
Effective brand marketing is not only about knowing what works now, but also preparing for what’s coming in the future. Here are upcoming trends to consider when planning out your content marketing strategy.